Month: October 2018

04 Oct 2018

Bloomberg’s spy chip story reveals the murky world of national security reporting

Today’s bombshell Bloomberg story has the internet split: either the story is right, and reporters have uncovered one of the largest and jarring breaches of the U.S. tech industry by a foreign adversary… or it’s not, and a lot of people screwed up.

To recap, Chinese spies reportedly infiltrated the supply chain and installed tiny chips the size of a pencil tip on the motherboards built by Supermicro, which are used in data center servers across the U.S. tech industry — from Apple to Amazon. That chip can compromise data on the server, allowing China to spy on some of the world’s most wealthy and powerful countries.

Apple, Amazon and Supermicro — and the Chinese government — strenuously denied the allegations. Apple also released its own standalone statement later in the day, as did Supermicro. You don’t see that very often unless they think they have nothing to hide. You can — and should — read the statements for yourself.

Welcome to the murky world of national security reporting.

I’ve covered cybersecurity and national security for about five years, most recently at CBS, where I reported exclusively on several stories — including the U.S. government’s covert efforts to force tech companies to hand over their source code in an effort to find vulnerabilities and conduct surveillance. And last year I revealed that the National Security Agency had its fifth data breach in as many years, and classified documents showed that a government data collection program was far wider than first thought and was collecting data on U.S. citizens.

Even with this story, my gut is mixed.

Where reporters across any topic and beat try to seek the truth, tapping information from the intelligence community is near impossible. For spies and diplomats, it’s illegal to share classified information with anyone and can be — and is — punishable by time in prison.

As a security reporter, you’re either incredibly well sourced or downright lucky. More often than not it’s the latter.

Naturally, people are skeptical of this “spy chip” story. On one side you have Bloomberg’s decades-long stellar reputation and reporting acumen, a thoroughly researched story citing more than a dozen sources — some inside the government and out — and presenting enough evidence to present a convincing case.

On the other, the sources are anonymous — likely because the information they shared wasn’t theirs to share or it was classified, putting sources in risk of legal jeopardy. But that makes accountability difficult. No reporter wants to say “a source familiar with the matter” because it weakens the story. It’s the reason reporters will tag names to spokespeople or officials so that it holds the powers accountable for their words. And, the denials from the companies themselves — though transparently published in full by Bloomberg — are not bulletproof in outright rejection of the story’s claims. These statements go through legal counsel and are subject to government regulation. These statements become a counterbalance — turning the story from an evidence-based report into a “he said, she said” situation.

That puts the onus on the reader to judge Bloomberg’s reporting. Reporters can publish the truth all they want, but ultimately it’s down to the reader to believe it or not.

In fairness to Bloomberg, chief among Apple’s complaints is a claim that Bloomberg’s reporters were vague in their questioning. Given the magnitude of the story, you don’t want to reveal all of your cards — but still want to seek answers and clarifications without having the subject tip off another news agency — a trick sometimes employed by the government in the hope of lighter coverage.

Yet, to Apple — and Amazon and other companies implicated by the report — they too might also be in the dark. Assuming there was an active espionage investigation into the alleged actions of a foreign government, you can bet that only a handful of people at these companies will be even cursorily aware of the situation. U.S. surveillance and counter-espionage laws restrict who can be told about classified information or investigations. Only those who need to be in the know are kept in a very tight loop — typically a company’s chief counsel. Often their bosses, the chief executive or president, are not told to avoid making false or misleading statements to shareholders.

It’s worth casting your mind back to 2013, days after the first Edward Snowden documents were published.

In the aftermath of the disclosure of PRISM, the NSA’s data pulling program that implicated several tech companies — including Apple, but not Amazon — the companies came out fighting, vehemently denying any involvement or connection. Was it a failure of reporting? Partially, yes. But the companies also had plausible deniability by cherry picking what they rebuffed. Despite a claim by the government that PRISM had “direct access” to tech companies’ servers, the companies responded that this wasn’t true. They didn’t, however, refute indirect access — which the companies wouldn’t be allowed to say in any case.

Critics of Bloomberg’s story have rightfully argued for more information — such as more technical data on the chip, its design and its functionality. Rightfully so — it’s entirely reasonable to want to know more. Jake Williams, a former NSA hacker turned founder of Rendition Infosec, told me that the story is “credible,” but “even if it turns out to be untrue, the capability exists and you need to architect your networks to detect this.”

I was hesitant to cover this at first given the complexity of the allegations and how explosive the claims are without also seeking confirmation. That’s not easy to do in an hour when Bloomberg’s reporters have been working for the best part of a year. Assuming Bloomberg did everything right — a cover story on its magazine, no less, which would have gone through endless editing and fact-checking before going to print — the reporters likely hit a wall and had nothing more to report, and went to print.

But Bloomberg’s delivery could have been better. Just as The New York Times does — even as recently as its coverage of President Trump’s tax affairs, Bloomberg missed an opportunity to be more open and transparent in how it came to the conclusions that it did. Journalism isn’t proprietary. It should be open to as many people as possible. If you’re not transparent in how you report things, you lose readers’ trust.

That’s where the story rests on shaky ground. Admittedly, as detailed and as well-sourced as the story is, you — and I — have to put a lot of trust and faith in Bloomberg and its reporters.

And in this day and age where “fake news” is splashed around wrongly and unfairly, for the sake of journalism, my only hope is they’re not wrong.

04 Oct 2018

Elon Musk is trolling the SEC on Twitter

Tesla CEO Elon Musk trolled the U.S. Securities and Exchange Commission in a tweet Thursday afternoon, poking the bear that just days before had agreed to settle securities fraud charges against the billionaire entrepreneur.

The tweet, sent out at 1:16 pm PT Thursday, says:

“Just want to that the Shortseller Enrichment Commission is doing incredible work. And the name change is so on point!”

elon musk trolls sec twitter

The SEC declined to comment. Tesla has not yet responded to a request for comment.

Tesla shares, which closed down 4%, fell another 2.5% in after-hours trading.

Musk later apologized. But not for the mocking tweet. Instead he doubled down on this trollery and apologized for the typo.

elon musk twitter sec typo tweet

Not all of his supporters appreciated the tweets, calling the CEO out for hurting the stock. Musk’s advice: “Hang in there. If you are truly long-term, it will be fine.”

Just days before, Musk settled a securities fraud complaint filed by the SEC that could have been disastrous for Tesla and its shareholders. Musk agreed, in a settlement reached on September 29, to step down as chairman of Tesla and pay a $20 million fine.

Despite the penalties, it has been largely viewed as a sweet deal that allowed Musk to keep his CEO position as well as a seat on the board. Musk didn’t have to admit or deny the SEC’s allegations either.

Musk is supposed to resign from his role as chairman of the Tesla board within 45 days of the agreement. He cannot seek reelection or accept an appointment as chairman for three years. An independent chairman will be appointed, under the settlement agreement.

Tesla agreed to pay a separate $20 million penalty, according to the SEC. The SEC said the charge and fine against Tesla is for failing to require disclosure controls and procedures relating to Musk’s tweets.

The SEC alleged in its complaint that Musk lied when he tweeted on August 7 that he had “funding secured” for a private takeover of the company at $420 per share. Federal securities regulators reportedly served Tesla with a subpoena just a week after the tweet. Charges were filed just six weeks later.

The charges were filed after Musk and Tesla’s board abruptly walked away from an agreement with the SEC. The board not only pulled out of the agreement, it issued a bold statement of support for Musk after the charges were filed. The NYT reported that Musk had given an ultimatum to the board and threatened to resign if the board pushed him to settle.

A settlement was eventually reached anyway, albeit with stiffer penalties than the original agreement.

Still, the agreement was treated as good news by Wall Street, which sent Tesla shares higher and erased previous losses caused by the SEC complaint.

 

04 Oct 2018

Mars Rover Curiosity is switching brains so it can fix itself

When you send something to space, it’s good to have redundancy. Sometimes you want to send two whole duplicate spacecraft just in case — as was the case with Voyager — but sometimes it’s good enough to have two of critical components. Mars Rover Curiosity is no exception, and it is now in the process of switching from one main “brain” to the other so it can do digital surgery on the first.

Curiosity landed on Mars with two central computing systems, Side-A and Side-B (not left brain and right brain — that would invite too much silliness). They’re perfect duplicates of each other, or were — it was something of a bumpy ride, after all, and cosmic radiation may flip a bit here and there.

The team was thankful to have made these preparations when, on sol 200 in February of 2013 (we’re almost to sol 2,200 now), the Side-A computer experienced a glitch that ended up taking the whole rover offline. The solution was to swap over to Side-B, which was up and running shortly afterwards and sending diagnostic data for its twin.

Having run for several years with no issues, Side-B is now, however, having its own problems. Since September 15 it has been unable to record mission data, and it doesn’t appear to be a problem that the computer can solve itself. Fortunately, in the intervening period, Side-A has been fixed up to working condition — though it has a bit less memory than it used to, since some corrupted sectors had to be quarantined.

“We spent the last week checking out Side A and preparing it for the swap,” said Steven Lee, deputy project manager of the Curiosity program at JPL, in a mission status report. “We are operating on Side A starting today, but it could take us time to fully understand the root cause of the issue and devise workarounds for the memory on Side B. It’s certainly possible to run the mission on the Side-A computer if we really need to. But our plan is to switch back to Side B as soon as we can fix the problem to utilize its larger memory size.”

No timeline just yet for how that will happen, but the team is confident that they’ll have things back on track soon. The mission isn’t in jeopardy — but this is a good example of how a good system of redundancies can add years to the life of space hardware.

04 Oct 2018

Startup accelerators helped spark Latin America’s tech boom

Five years ago, no startups from Latin America were participating in prestigious U.S. accelerators like 500 Startups or Y Combinator. In fact, no Latin American startup reached the renowned Silicon Valley accelerator, Y Combinator, until 2015, when Colombia’s Platzi was invited to join.

It seemed that Latin America was not yet on anyone’s radar at the big global accelerators. At the time, 500 Startups in Silicon Valley was one of the only global accelerators that was paying attention to Latin America. 500 Startups’ first Latin American startup investment was Chile’s Welcu in Batch 2 (2011), followed by Brazil’s ContaAzul in Batch 3 (2012) and Mexico’s Yogome and Brazil’s Ingresse in Batch 4 (2012). Alongside fashion platform Femeninas, we were one of the first startups based in Argentina to be accepted into the program in 2012.

500 Startups has since focused on forging partnerships and investing in startups in Brazil, Mexico, Argentina, Colombia, Chile and Peru.

Nowadays, dozens of Latin American startups, principally from Colombia, are joining U.S. accelerators. Since 2016, Rappi, UBits, Ropeo, Hogaru and Tributi have entered Y Combinator from Colombia, while RunaHR, Grin, BrainHi and Fintual have brought Mexico, Puerto Rico and Chile into the YC network, as well. Over the past five years, global and local accelerator programs have taken hold across Latin America. What’s more, we’re starting to see many specialized programs emerge and focus on accelerating companies in specific sectors, such as agtech, fintech and social impact. Here’s how the role of the accelerator is evolving in Latin America.

The inflection point: Start-Up Chile and NXTP Labs

When Start-Up Chile launched in 2010, it became the darling of the Latin American tech ecosystem. In dozens of articles, Start-Up Chile is known as the “spark that ignited Latin America’s startup ecosystem,” and is often identified as the inspiration for government acceleration programs worldwide. Among programs in Latin America that arose from the Start-Up Chile “spark” are Startup Peru, Parallel 18, IncuBAte, Startup Mexico, Ruta N and 21212.

However, there are two other local accelerator programs that arose around the same period, without as much global publicity as Start-Up Chile. 500 Startups Mexico City and NXTP Labs launched their local acceleration programs in 2010 and 2011, respectively, focusing on Spanish-speaking Latin American startups at a time when Start-Up Chile was still only focused on accelerating foreign enterprises. Of the 16 startups that graduated from NXTP Labs’ second group, 13 were from Latin America, 10 of which were specifically founded in Argentina.

Accelerators are now one of the top ways for Latin American startups to secure funding and reach international markets.

We went through NXTP Labs’ accelerator program in 2014, after they had successfully graduated dozens of local companies. But even before they became one of the region’s top private accelerators, NXTP Labs was one of the most active early-stage investors in Latin America. To date, there are still very few fully private venture capital funds in Latin America, including NXTP Labs, Magma Partners and Kaszek Ventures.

Since they began, Start-Up Chile, NXTP Labs and 500 Startups Latam have accelerated more than 2,000 startups in total, generating millions of dollars in revenue and investment, and creating hundreds of jobs across Latin America and beyond.

More importantly, they created the impetus for a steady wave of startup accelerators to enter the Latin American ecosystem.

The newcomers: industry-specific accelerators

In the past few years, accelerators of all kinds have cropped up in Latin America to provide mentorship, support and investment for startups as they grow. However, the regional trend has been to shift away from general support (i.e. the Start-Up Chile model) toward more specialized, industry-specific acceleration. Even NXTP Labs has pivoted its accelerator programs, focusing almost exclusively on fintech and agtech startups in Latin America, as they believe these two fields provide a competitive advantage in the local markets.

The new tendency toward specialization has led to the rise of programs such as The Yield Lab, an Argentine agtech accelerator, Chilean Bci Labs, focused on fintech, and Startupbootcamp’s new fintech program in Mexico City.

According to Gust’s Latin American accelerator report, more than half (58 percent) of startup accelerators in the region are focused on a specific vertical rather than trying to be a jack-of-all-trades.

Most of the government-funded accelerators, such as Startup Mexico, Parallel 18, Ruta N and Startup Peru, still support startups from every sector. MassChallenge Mexico also allows startups from any industry to apply for acceleration.

What’s next: bringing women into entrepreneurship

While fintech, agtech, blockchain and other hot industries have gotten their share of the limelight, there is still a massive elephant in the room (or the co-working space) in Latin America: the lack of women. A random sampling of 50 startups selected for accelerator programs this year in Latin America revealed just 28 percent had female founders.

A recent blog found just four incubator and accelerator programs that are specifically targeted toward enabling female founders in Latin America: Empoderando Mujeres in Mexico, Capital Abeja and The S Factory in Chile, and WIN Lab, which is actually based in Miami.

This vertical is one that is missing from the conversation in Latin America, and the world. Women make up just 17 percent of startup founders and receive only 2 percent of VC dollars, but it is estimated that fully incorporating women into entrepreneurship could boost the global GDP by US$12 trillion.

A lot has changed in Latin America since we launched our company and entered our first accelerator in 2012. Dozens of global accelerators and companies looking to support and invest in Latin American companies are joining the local accelerators that paved the way, such as Start-Up Chile and NXTP Labs.

More than ever before, the prestigious accelerator programs, such as Y Combinator in Silicon Valley and other programs across Europe and the U.S., are accepting startups from Latin America. Local accelerators are refining their strategies and focusing primarily on niche industries, such as agtech and fintech, to tap into Latin America’s competitive advantages. Accelerators are now one of the top ways for Latin American startups to secure funding and reach international markets. While there are still gaps to fill, it’s been rewarding to watch these programs develop and succeed in the region.

04 Oct 2018

Backstage Capital to launch accelerator in Detroit

On the heels of Backstage Capital’s announcement to launch an accelerator for startups led by underrepresented founders, the venture capital firm has selected its fourth location. Backstage Capital decided on three of the cities ahead of time and held a public vote to determine the fourth. Well, the results are in and Backstage Capital has landed on Detroit, Mich. for the accelerator’s fourth location.

“It’s a rising standout for entrepreneurs in the Midwest,” the firm writes on its site. “Innovation and technology in the city are booming, and Detroit startups are attracting capital from Silicon Valley as well as local investors and government.”

Backstage Capital is also going to run accelerators in Los Angeles, Philadelphia and London. Through Backstage Capital’s accelerator, the firm will invest $100,000 in each company in exchange for five percent equity. Unlike other Silicon Valley accelerators, there won’t be a demo day because it “seems a little like standardized testing,” Backstage Capital Founder and Managing Partner Arlan Hamilton said at TechCrunch Disrupt San Francisco last month. The deadline to apply is October 15.

Backstage Capital’s mission is to provide early seed funding to founders who are women, people of color, and/or LGBTQ — groups that are vastly underrepresented in Silicon Valley. A few months ago, Backstage Capital launched a $36 million fund. Since receiving its first check from a limited partner in 2015, Backstage Capital has invested in 100 companies — writing checks anywhere between $25,000 and $100,000. You can read more about the accelerator below.

04 Oct 2018

Someone recreated Apple’s new campus with 85,000 LEGO bricks and it’s excellent

2018 has been a good year for ridiculous, gargantuan LEGO builds. Just weeks ago, there was that life size, driveable LEGO Bugatti.

Now someone has gone and built a mega-sized recreation of Apple’s new Cupertino “spaceship” campus – otherwise known as Apple Park.

Coming in at roughly 85,000 pieces, the build took designer Spencer_R a little over two years to complete, with many of those hours spent poring over drone footage of the campus’ construction. At 6.8×4.5 ft, it’s bigger than most kitchen tables. Spencer says it weighs around 78 pounds.

Beyond the massive circular building that serves as the build’s primary feature, tons and tons of tiny details accent the brick canvas: its got the glass-walled Steve Jobs Theater, the hundred-year old Glendenning Barn that was disassembled and rebuilt on the property, the employee parking garages, the visitor center, and even some tiny employee basketball/tennis courts for good measure.

Oh, and trees. Lots, and lots, and lots of trees. 1,646 trees in all, by Spencer’s count.

This is hardly Spencer’s first time recreating a mega building — he’s done custom creations of everything from the Eiffel Tower to the Rockefeller Center. With that said, he notes that Apple Park is “nearly as large as all of [his] other LEGO skyscraper builds combined”

[gallery ids="1726783,1726757,1726762,1726766,1726763,1726760"]

For more build details, you can tap through Spencer_R’s gallery/build notes here. Thank you to Fabrizio Costantini for letting us use these photos.

04 Oct 2018

Someone recreated Apple’s new campus with 85,000 LEGO bricks and it’s excellent

2018 has been a good year for ridiculous, gargantuan LEGO builds. Just weeks ago, there was that life size, driveable LEGO Bugatti.

Now someone has gone and built a mega-sized recreation of Apple’s new Cupertino “spaceship” campus – otherwise known as Apple Park.

Coming in at roughly 85,000 pieces, the build took designer Spencer_R a little over two years to complete, with many of those hours spent poring over drone footage of the campus’ construction. At 6.8×4.5 ft, it’s bigger than most kitchen tables. Spencer says it weighs around 78 pounds.

Beyond the massive circular building that serves as the build’s primary feature, tons and tons of tiny details accent the brick canvas: its got the glass-walled Steve Jobs Theater, the hundred-year old Glendenning Barn that was disassembled and rebuilt on the property, the employee parking garages, the visitor center, and even some tiny employee basketball/tennis courts for good measure.

Oh, and trees. Lots, and lots, and lots of trees. 1,646 trees in all, by Spencer’s count.

This is hardly Spencer’s first time recreating a mega building — he’s done custom creations of everything from the Eiffel Tower to the Rockefeller Center. With that said, he notes that Apple Park is “nearly as large as all of [his] other LEGO skyscraper builds combined”

[gallery ids="1726783,1726757,1726762,1726766,1726763,1726760"]

For more build details, you can tap through Spencer_R’s gallery/build notes here. Thank you to Fabrizio Costantini for letting us use these photos.

04 Oct 2018

GM’s Super Cruise just beat out Tesla’s Autopilot in Consumer Reports ranking

Tesla’s Autopilot is often touted as the most capable and advanced driver assistance system available on the market today. But in Consumer Reports’ view that honor actually goes to Cadillac’s Super Cruise.

The consumer organization gave Super Cruise the top spot in its first-ever ranking of partially automated driving systems because it is the best striking a balance between technical capabilities and ensuring drivers are paying attention and operating the vehicle safely.

That’s an important distinction that means CR is considering a lot more than simply the technical capabilities of any one system.

CR evaluated four systems: Super Cruise on the Cadillac CT6, Autopilot on Tesla Model S, X and 3 models, ProPilot Assist on Infiniti QX50 and Nissan Leaf, and Pilot Assist on Volvo XC40 and XC60 vehicles. The organization said it picked these systems because they’re considered the most capable and well known in the industry.

Testers looked at the capability and performance of the tech, how easy the system is to use, and how well it monitored and kept the driver engaged. Testers also looked at how the system responded if the driver ignored warnings.

Tesla Autopilot scored higher than any other system for capability and ease of use. But Cadillac did a better job of making it clear when it’s safe to use, keeping drivers engaged and reacting when someone is unresponsive to the warnings.

A partially automated driving system — some use the term semi-autonomous — typically uses sensors such as cameras and radar as well as mapping data combined with software to assist with some driving tasks in certain conditions and wi . For instance, these systems might provide lane keeping and adaptive cruise control on highways.

The ProPilot Assist system used by Nissan and Infiniti fell to third place and Volvo’s system brought up the rear with poor marks (compared to its competitors) in nearly every category.

The consumer organization is particularly wary of how these systems are marketed and believe that automakers can send “mixed messages” that suggest these systems have autonomous or self-driving capabilities.

CR’s tests appear to have already had an affect, in at least how these systems are marketed. CR said that Volvo changed the language used to describe Pilot Assist, which was listed on its website under autonomous driving. Volvo no longer connects Pilot Assist to autonomous driving.

04 Oct 2018

GM’s Super Cruise just beat out Tesla’s Autopilot in Consumer Reports ranking

Tesla’s Autopilot is often touted as the most capable and advanced driver assistance system available on the market today. But in Consumer Reports’ view that honor actually goes to Cadillac’s Super Cruise.

The consumer organization gave Super Cruise the top spot in its first-ever ranking of partially automated driving systems because it is the best striking a balance between technical capabilities and ensuring drivers are paying attention and operating the vehicle safely.

That’s an important distinction that means CR is considering a lot more than simply the technical capabilities of any one system.

CR evaluated four systems: Super Cruise on the Cadillac CT6, Autopilot on Tesla Model S, X and 3 models, ProPilot Assist on Infiniti QX50 and Nissan Leaf, and Pilot Assist on Volvo XC40 and XC60 vehicles. The organization said it picked these systems because they’re considered the most capable and well known in the industry.

Testers looked at the capability and performance of the tech, how easy the system is to use, and how well it monitored and kept the driver engaged. Testers also looked at how the system responded if the driver ignored warnings.

Tesla Autopilot scored higher than any other system for capability and ease of use. But Cadillac did a better job of making it clear when it’s safe to use, keeping drivers engaged and reacting when someone is unresponsive to the warnings.

A partially automated driving system — some use the term semi-autonomous — typically uses sensors such as cameras and radar as well as mapping data combined with software to assist with some driving tasks in certain conditions and wi . For instance, these systems might provide lane keeping and adaptive cruise control on highways.

The ProPilot Assist system used by Nissan and Infiniti fell to third place and Volvo’s system brought up the rear with poor marks (compared to its competitors) in nearly every category.

The consumer organization is particularly wary of how these systems are marketed and believe that automakers can send “mixed messages” that suggest these systems have autonomous or self-driving capabilities.

CR’s tests appear to have already had an affect, in at least how these systems are marketed. CR said that Volvo changed the language used to describe Pilot Assist, which was listed on its website under autonomous driving. Volvo no longer connects Pilot Assist to autonomous driving.

04 Oct 2018

As some pricey coding camps fade away, Codecademy barrels ahead with affordable paid offerings and a new mobile app

Between 2013 and last year, the number of boot camp schools tripled to more than 90 in the U.S. alone, according to Course Report, an outfit that tracks the industry. Some — including The Iron Yard and Dev Bootcamp — have since folded, unable to find enough eager recruits willing to pay top dollar to learn coding skills. (The average cost of a 14-week program last year was $11,400.)

At the same time, it has become apparent that when it comes to massive open online courses, a very high percentage of students don’t stay the course.

New York-based Codecademy, which began offering free coding courses at its outset, has managed to keep plugging away — and grow — despite these headwinds. In fact, the company today employs 85 people, up from 45 when we last sat down with cofounder and CEO Zach Sims in 2016. Its revenue is also up 65 percent year over year.

None of it has been a walk in the park, admits Sims, who dropped out of Columbia University in 2011 to start the company. “There’s been a ton of ups and downs,” he says, explaining that the company struggled for years with how to produce meaningful revenue before introducing two premium products in the last couple of years, both of which are affordable by design.

One of these is Codecademy Pro, meant to help users learn the fundamentals of coding, as well as develop a deeper knowledge (and receive certification from Codecademy) in up to 10 areas, including machine learning and data analysis. The cost is $20 per month, money that Pro users often see back in the form of a a $5,000 to $10,000 raise from their employer, insists Sims. He says the course “isn’t so much for those who are transition to full-time jobs but people who are learning skills to level up in their existing career.”

A second offering is Codecademy Pro Intensive, which is designed to immerse learners from six to 10 weeks (depending on the coursework), in either website development, programming, or data science. Students follow a structured, detailed syllabus that’s broken into focused units to organize the learning experience, which is synchronous but collaborative. To wit, users are placed in a moderated Slack group and can chat with people who are learning the same materials at the same time. They also receive unlimited access to a pool of 200 mentors who work with Codecademy, some of them “graduates” of Codecademy themselves.

Sims declines to talk about what percentage of the 45 million people who’ve taken a Codecademy course has paid the company, but he notes that the “macro trends in the market are going our way. People still need to find jobs, and tech is still an important skill to get them there.” Indeed, according to Code.org, a nonprofit that seeks to expand computer-science instruction in schools, there are more than 540,000 open computing jobs. At the same time, fewer than 50,000 computer-science majors graduated from school last year.

Sims also stresses the importance to Codecademy of ensuring its offerings remain “free and low cost everywhere in the world.” Toward that end, the company is today rolling out its newest product, a mobile app that enables users to learn on the go, though it is accessible to paying customers only after a seven-day trial for everyone. (No credit card is required.)

The idea, says Sims: “Lots of people use mobile phones, and we should be letting them practice whenever and whereve they want. They end doing twice as many exercises if they can learn on the subway, then pick up where they left off on the desktop later.”

How much of an accelerant the app will be remains to be seen, but certainly, Codecademy’s approach — catering to people who can’t take or aren’t interesting in expensive offline programs — seems as relevant as ever as some of its competitors fade into the distance.

“When we first started,” says Sims, “the skills gap was just making itself evident. There were tons of tech reports about tech jobs and not a lot of people to fill them. A lot of boot camps and other options emerged to fill that vacuum because, at the time, colleges weren’t equipped to handle [the knowledge gap]. Plus, student debt continued to be an issue, which made [underprivileged] students particularly ill-prepared for the workforce.”

What has changed since then is, well, not much, argues Sims. He notes that aside from a glut of hyped offerings to come and go, people still need ways to adapt to rapid-fire technological change, and with college costs as high as they’ve ever been — prices have soared upwards of 200 percent over the last 20 years —  they need affordable alternatives in particular.

If Codecademy requires more capital to continue providing as much, it isn’t saying. Asked about fundraising — Codecademy has raised $42.5 million to date, including Union Square Ventures and Naspers — Sims says it isn’t talking currently with VCs. “We’re pretty capital efficient. We still have the majority of our last round (raised in 2016) in the bank. And we’ve been able to grow pretty sustainably.

“If we see opportunities to accelerate growth down the line,” he adds, “we’ll go raise it.”

Asked if it can see a day where it works more closely with enterprise customers that want to help employees burnish their skills, he says that’s a high likelihood, too. But “so far,” he says, “we’ve seen pretty good consumer growth. It kind of comes down to how many things can you focus on.”