Month: September 2020

17 Sep 2020

Connected fitness startup Tonal raises another $110 million

Connected home fitness startup Tonal announced today that it has raised an additional $110 million. The latest round of funding includes existing investor L Catterton and new names, including Delta-v Capital, Amazon’s Alexa Fund and Mousse Partners, along with athletes Stephen Curry, Paul George, Michelle Wie and Bobby Wagner. The round brings the Bay Area-based company’s total funding up to $200 million.

Image Credits: Tonal

It’s a pretty massive round for the strength training company, especially as the space have become increasingly crowded in recent years. It’s clear, however, that investors are eager to get on-board with technologies that can help approximate the gym experience at home, as the COVID-19 pandemic has shut down public workout facilities all over the world.

Even as some have begun to reopen, many have done so with limited capacity. And many members are practicing abundance of caution when it comes to returning to gyms. There is, after, all a high risk factor of spread. Given that fact, the home workout it likely to continue to see growth in the coming months and year. There’s also the fact that Lululemon recently acquired Mirror, arguably Tonal’s biggest name competitor for $500 million.

What sets Tonal apart from much of the competition, however, is a strength training element in addition to the reflective screen. The system utilizes resistance technologies to approximate more traditional dumbbell/barbell-based weight training.

Here’s Curry explaining why he’s a fan: “I’ve had a Tonal for almost two years. While in quarantine during COVID, I have relied heavily on it to maintain my strength training and believe it is revolutionizing how people will work out now and in the future.”

Tonal also used the occasion to note that it has begun working with the Mayo Clinic for physical therapy trials, with results expected to be posted early next near. It’s also working with a number of hotels/resorts, including Andaz Scottsdale Resort & Bungalows, the Waldorf Astoria Boca Raton Resort and Club and the JW Marriott Anaheim.

17 Sep 2020

Connected fitness startup Tonal raises another $110 million

Connected home fitness startup Tonal announced today that it has raised an additional $110 million. The latest round of funding includes existing investor L Catterton and new names, including Delta-v Capital, Amazon’s Alexa Fund and Mousse Partners, along with athletes Stephen Curry, Paul George, Michelle Wie and Bobby Wagner. The round brings the Bay Area-based company’s total funding up to $200 million.

Image Credits: Tonal

It’s a pretty massive round for the strength training company, especially as the space have become increasingly crowded in recent years. It’s clear, however, that investors are eager to get on-board with technologies that can help approximate the gym experience at home, as the COVID-19 pandemic has shut down public workout facilities all over the world.

Even as some have begun to reopen, many have done so with limited capacity. And many members are practicing abundance of caution when it comes to returning to gyms. There is, after, all a high risk factor of spread. Given that fact, the home workout it likely to continue to see growth in the coming months and year. There’s also the fact that Lululemon recently acquired Mirror, arguably Tonal’s biggest name competitor for $500 million.

What sets Tonal apart from much of the competition, however, is a strength training element in addition to the reflective screen. The system utilizes resistance technologies to approximate more traditional dumbbell/barbell-based weight training.

Here’s Curry explaining why he’s a fan: “I’ve had a Tonal for almost two years. While in quarantine during COVID, I have relied heavily on it to maintain my strength training and believe it is revolutionizing how people will work out now and in the future.”

Tonal also used the occasion to note that it has begun working with the Mayo Clinic for physical therapy trials, with results expected to be posted early next near. It’s also working with a number of hotels/resorts, including Andaz Scottsdale Resort & Bungalows, the Waldorf Astoria Boca Raton Resort and Club and the JW Marriott Anaheim.

17 Sep 2020

Supercell’s CEO talks about its majority owner Tencent, finding its next hit, and more

Mobile games maker Supercell has been one of the great, understated, breakthroughs of the European startup world. The Helsinki-based mobile games maker built an empire out of Clash of Clans, raking in tons of money and catching the eye of world class investors and eventually a new strategic majority shareholder in the form of Tencent at a $10.2 billion valuation.

That was in 2016. So how does a hot startup keep its edge?

As part of this year’s virtual Disrupt,we sat down to talk with the company’s founder and CEO, Ilkka Paananen, about that and the other challenges and opportunities facing the company, and asked for his tips and opinion on spinning up and running startups in Europe today.

Times are definitely not easy right now: all of us are living through a global health pandemic, and economies as a result of that are teetering; and there is an interesting sea change happening as gaming companies (along with other content makers) face off against big tech, where question of whether platforms or the games themselves have the upper hand. (The most visible and recent example of that: the counter-lawsuits between Epic and Apple over in-app payments.)

For Supercell specifically, its majority owner, Tencent, is in hot water in the US (a major market for Supercell); and it’s sitting on a still-popular but now-ageing game franchise that you could argue is in the middle of its own Battle Royale against the many other big games that are vying for people’s attention (and spending power to keep playing and levelling up). In short, the company itself, now 10 years old, may itself be facing more existential questions of, who are we now, and what comes next?

As you’ll see in the video below, Paananen is very sanguine and calm, which is to say quite Finnish, about a lot of this.

Even without the experience thus far of Supercell under his belt, he has been in the industry for years. Supercell is his second big hit company: before that he founded Sumea, which was acquired by Digital Chocolate, where he became president in the now-defunct bigger studio’s heyday. And, he has been and is an investor, too: most recently Paananen backed Zwift, the gamefied home fitness startup, in its most recent, $450 million round, which included him joining the company’s board. All of this is to say that he can see the bigger picture.

The Tencent issues in the US, he said, are something that the company is watching. But not only are they unresolved — indeed just this week, ahead of any proposed bans on Tencent properties and WeChat in particular, the US government issued more clarification on how people are liable for using WeChat. In any case, Paananen said in the interview that he believes that Supercell doesn’t fall under the US executive order to be shut down, since Tencent is only a shareholder, not a full owner. He’s still waiting to see how it all plays out.

“Our current understanding [is that] it’s about WeChat not Tencent as a whole,” he said, “and that it doesn’t apply to Tencent-invested companies like Supercell.” (Also: one of the good things to have come out of not getting fully acquired, it seems.)

Similarly, Paananen is not overly concerned about the fact that its big hit, while still one of the highest grossing apps globally, is getting on and slowly bringing in less revenues.

Judging by the fact that Supercell has yet to follow up with another successful franchise, and has killed quite a few attempts in the meantime, the process to produce a hit, in fact, still seems to be as elusive to a company that has produced a hit already as it is to those that have not.

“It would be nice to be always on this kind of a growth curve, but the reality is… it’s very much about hits or misses,” he said.

“Sometimes figures go up, and sometimes they go down [so] what’s your time horizon? We never ever think about the next quarter, and very, very rarely think about it and maybe next year, I think that’s a target in itself, you know. We try to think in decades. Our dream is to build a game so as many people as possible will play for a very long time. We are inspired by companies like, say, Nintendo. And if you’re going to take that… then that changes your perspective.”

The company has been building out its options, though, making about three investments a year in other gaming startups, and some full acquisitions of studios, to diversify the team and bring in more options for new games in the future. Later in the Q&A with viewers, Paananen said Supercell has no plans yet for anything in AR or VR, with a firm belief that mobile, and the mechanics of a touch screen, are the best for what it’s building.

It seems that most valuable lesson Paananen has learned, it turns out, is the thing that continues to be his top priority: building the right team for the long haul.

Making sure you have a group that can work together, inspire each other and be productive has been the constant, one that perhaps means even more as the company grows bigger and we continue to work under very decentralised circumstances.

“We are currently on the look-out for people from all around the world to join Supercell to build the be the best teams and then of course the best games,” he said.

Hear about all this, plus Paananen’s opinion on raising money and more, below.

17 Sep 2020

Supercell’s CEO talks about its majority owner Tencent, finding its next hit, and more

Mobile games maker Supercell has been one of the great, understated, breakthroughs of the European startup world. The Helsinki-based mobile games maker built an empire out of Clash of Clans, raking in tons of money and catching the eye of world class investors and eventually a new strategic majority shareholder in the form of Tencent at a $10.2 billion valuation.

That was in 2016. So how does a hot startup keep its edge?

As part of this year’s virtual Disrupt,we sat down to talk with the company’s founder and CEO, Ilkka Paananen, about that and the other challenges and opportunities facing the company, and asked for his tips and opinion on spinning up and running startups in Europe today.

Times are definitely not easy right now: all of us are living through a global health pandemic, and economies as a result of that are teetering; and there is an interesting sea change happening as gaming companies (along with other content makers) face off against big tech, where question of whether platforms or the games themselves have the upper hand. (The most visible and recent example of that: the counter-lawsuits between Epic and Apple over in-app payments.)

For Supercell specifically, its majority owner, Tencent, is in hot water in the US (a major market for Supercell); and it’s sitting on a still-popular but now-ageing game franchise that you could argue is in the middle of its own Battle Royale against the many other big games that are vying for people’s attention (and spending power to keep playing and levelling up). In short, the company itself, now 10 years old, may itself be facing more existential questions of, who are we now, and what comes next?

As you’ll see in the video below, Paananen is very sanguine and calm, which is to say quite Finnish, about a lot of this.

Even without the experience thus far of Supercell under his belt, he has been in the industry for years. Supercell is his second big hit company: before that he founded Sumea, which was acquired by Digital Chocolate, where he became president in the now-defunct bigger studio’s heyday. And, he has been and is an investor, too: most recently Paananen backed Zwift, the gamefied home fitness startup, in its most recent, $450 million round, which included him joining the company’s board. All of this is to say that he can see the bigger picture.

The Tencent issues in the US, he said, are something that the company is watching. But not only are they unresolved — indeed just this week, ahead of any proposed bans on Tencent properties and WeChat in particular, the US government issued more clarification on how people are liable for using WeChat. In any case, Paananen said in the interview that he believes that Supercell doesn’t fall under the US executive order to be shut down, since Tencent is only a shareholder, not a full owner. He’s still waiting to see how it all plays out.

“Our current understanding [is that] it’s about WeChat not Tencent as a whole,” he said, “and that it doesn’t apply to Tencent-invested companies like Supercell.” (Also: one of the good things to have come out of not getting fully acquired, it seems.)

Similarly, Paananen is not overly concerned about the fact that its big hit, while still one of the highest grossing apps globally, is getting on and slowly bringing in less revenues.

Judging by the fact that Supercell has yet to follow up with another successful franchise, and has killed quite a few attempts in the meantime, the process to produce a hit, in fact, still seems to be as elusive to a company that has produced a hit already as it is to those that have not.

“It would be nice to be always on this kind of a growth curve, but the reality is… it’s very much about hits or misses,” he said.

“Sometimes figures go up, and sometimes they go down [so] what’s your time horizon? We never ever think about the next quarter, and very, very rarely think about it and maybe next year, I think that’s a target in itself, you know. We try to think in decades. Our dream is to build a game so as many people as possible will play for a very long time. We are inspired by companies like, say, Nintendo. And if you’re going to take that… then that changes your perspective.”

The company has been building out its options, though, making about three investments a year in other gaming startups, and some full acquisitions of studios, to diversify the team and bring in more options for new games in the future. Later in the Q&A with viewers, Paananen said Supercell has no plans yet for anything in AR or VR, with a firm belief that mobile, and the mechanics of a touch screen, are the best for what it’s building.

It seems that most valuable lesson Paananen has learned, it turns out, is the thing that continues to be his top priority: building the right team for the long haul.

Making sure you have a group that can work together, inspire each other and be productive has been the constant, one that perhaps means even more as the company grows bigger and we continue to work under very decentralised circumstances.

“We are currently on the look-out for people from all around the world to join Supercell to build the be the best teams and then of course the best games,” he said.

Hear about all this, plus Paananen’s opinion on raising money and more, below.

17 Sep 2020

Finance and the digital divide: a conversation with Tunde Kehinde of Lidya

Small and medium businesses have been some of the hardest hit in the Covid-19 pandemic. And all that has been as true in emerging markets as it has been for SMBs in the developed world.

Tunde Kehinde has had a front-row seat witnessing and responding to that crisis. He’s the CEO and co-founder of Lidya, a startup out of Nigeria that has built a platform for SMBs to apply for and get loans and other financial services, aimed at markets on the African continent and increasingly also in emerging economies in Europe. We sat down with him as part of our new virtual Disrupt series, where we have been connecting with some of the biggest movers and shakers in the tech world beyond the US.

Kehinde has been called the “Jeff Bezos of Africa”, a funny title you might think sounds like tenuous or cheesy marketing until you know more about his history in business, the impact it’s had so far (he’s not that old) in the region, and until you hear him speak.

Kehinde — born in Nigeria and exposed to a lot of the US way of doing things through university years at Howard and then Harvard — was previously the co-founder of one of the biggest tech startups to have come out of the continent — Jumia — an Amazon-style marketplace that is slowly branching out into a wider web of services like payments, food delivery and more.

Initially incubated by Rocket Internet, Jumia raised hundreds of millions of dollars from VCs, scaled to multiple countries on the continent, and is now traded publicly on Nasdaq with a current market cap of $660 million — modest by Amazon standards maybe, but a real milestone for African tech.

That alone would probably merit some to wonder if he’s the “next Bezos”, but it’s been his follow-up act at Lidya that paints a broader picture. In short, there is a lot more potential for payment and online commerce services in emerging markets, and focusing on helping small businesses cross the digital chasm is not just a good business opportunity, but a developmental one, too. Capital, specifically the lack thereof, has always been a huge hindrance to growth, and these days it’s an even more critical axiom to address.

You can see the full Disrupt conversation below, where Kehinde covers a lot of ground, not just about his company but about how tech is evolving in the region.

The breakout success of a handful of startups — which include the likes of new digital payments unicorn Interswitch as well as Jumia — venturing into multiple jurisdictions, he noted, is seeing more VCs also increase their interest and investment activity. He thinks the next very important step is to have more exits, which will confer a different kind of credibility and liquidity to the market.

And there should be, he added: There are few places like the African continent that is a blank slate, where you can come in quickly and build a really dominant player, if you have the right capital and team, he said.

“It’s night and day between seven years ago and now,” he added, but also admitted that while financial services and the related world of e-commerce are obvious places to start — it was also the classic category to tackle first in the US and Europe many years earlier — he still sees more interest from VCs in the U.S., Europe and Latin America.

His advice for VCs?

“If I were a VC I would look at what have been the biggest successes from folks like me,” he said. “Seeing Jumia and others going public, as more of these things happen the more you can develop a great policy and that will make it easier. I launched, I got to scale, I got return on investment, the right infrastructure can be built.”

Tune in here to hear him also talk about China and how to handle investment from outside Africa; what other big deals in loans for SMBs, such as Kabbage getting acquired by Amex, mean for startups like Lidya, the impact of the global coronavirus pandemic on business; identifying opportunities beyond your immediate region; and more.

17 Sep 2020

SmartNews’ Kaisei Hamamoto on how the app deals with media polarization

Six years ago, SmartNews took on a major challenge. After launching in Japan in 2012, the news discovery app decided that its first international market would be the United States. During Disrupt, co-founder Kaisei Hamamoto talked about how SmartNews adapts its app for two very different markets (the video is embedded below). Hamamoto, who is also chief operating officer and chief engineer of the startup, which hit unicorn status last year, also dove into how the company deals with media polarization, especially in the United States.

At Disrupt, SmartNews announced a roster of major new features for the U.S. version of the app, including sections dedicated to voting information and articles related to local and national elections. Hamamoto said the SmartNews’ goal is to make the app a “one-stop solution for users’ participation in the election process.”

The media landscape has changed a lot since SmartNews was founded in 2012. In the U.S., SmartNews is tackling the same issues as many journalists are: increasing polarization, especially along political lines, and monetization (SmartNews currently has more than 3,000 publishing partners around the world and splits ad revenue with them). And, of course, it’s up against a host of new competitors, including Apple News and Google News.

While many Japanese startups focus on other Asian markets when expanding internationally, SmartNews decided to enter the United States because it is home to some of the most influential media companies in the world. On the engineering side, Hamamoto said the company also wanted to tap into the country’s AI and machine learning talent pool.

“The U.S. is not only an attractive market, but also an important development center for SmartNews,” he said.

The Japanese and American versions of SmartNews share the same code base and its offices in both countries work closely together. While the company’s machine learning-based algorithms drive the bulk of news discovery and personalized recommendations, publishers are first screened by SmartNews’ content team before being added to its platform. The company’s vice president of content is Rich Jaroslovsky, a veteran journalist who wrote for publications like Bloomberg News and the Wall Street Journal.

While AI-based algorithms can perform tasks like filtering out obscene images, “it does not have the ability to evaluate how each publisher meets certain standards,” Hamamoto said. “We are doing everything we can to ensure that our users can read the news with trust every day thanks to efforts led by our team of journalism experts.”

Breaking readers out of information bubbles

In addition to their code base, the two versions of the app share some of the same features. For example, each has SmartNews’ COVID-19 channel, with continuous updates about the pandemic. In the States, this includes visualizations of confirmed cases by county or state, and information about local closing or reopening orders.

In terms of adapting the apps’ user experience, Hamamoto said Japanese readers prefer to have a lot of news displayed on one screen, so it uses a layout algorithm that deliberately increases the density of information presented in its Japanese app. But testing showed Americans prefer a simpler, cleaner layout with more white space.

But the differences go beyond the apps’ user interface. In 2016, members of the U.S. and Japanese team spent three weeks traveling across 13 states, including Georgia, Tennessee, Mississippi, Oklahoma and Texas, to talk to people they met through Craiglist postings or in diners and cafes. SmartNews’ leaders decided to do this after the Japan team realized that most of their U.S. trips were to their offices in New York and the Bay Area.

“We knew we couldn’t get a get a true sense of America by only visiting the East Coast and West Coast,” he said.

Hamamato said one of his biggest takeaways from the 2016 trip was that “we tend to categorize people into just two segments, our side or the other side, and we tend to think of the other side as the enemy, but in reality the world is not that simple.”

In a bid to tackle political polarization in American media, the company launched a “News from All Sides” feature last year, that displays articles about one topic from publications displayed on a slider from “most conservative” to “most liberal.” The U.S. app also has a stronger emphasis on local news. Based on users’ locations, this can be as specific as information from county or even city news outlets.

Hamamoto added that one of SmartNews’ guiding principles is a belief that “having a willingness to listen to other people and not easily label them will help solve the division of our society.”

17 Sep 2020

Blume Ventures’ Karthik Reddy on Indian startup ecosystem, geo-political tension with China and coronavirus

Despite the coronavirus outbreak, which has slowed down deal-making across the world, dozens of startups in India have raised considerable amounts in recent months. Unacademy, which raised $110 million in February, closed a new round of $150 million this month.

These large check sizes, and the frequency at which they are being bandied out, were almost unheard of in India just 10 years ago. The list of problems these local startups were solving then was also quite smaller back in the day.

Karthik Reddy has seen this change very closely.

He co-founded venture capital firm Blume Ventures, where he also serves as a partner, 10 years ago. Blume Ventures is the largest Indian venture capital firm. In a wide-ranging interview at Disrupt 2020, Reddy talked about the state of the startup ecosystem in India, some of the challenges it is confronting today and what lies ahead for the market.

“Fifteen years is what you should consider the active VC build-out in India. For the first five to seven years, we were kind of faking it till we make it. We sold the idea that we can replicate what the U.S. and China have done,” he said.

The breakout moment in India happened when low-cost Android smartphones flooded the market. A handful of startups with consumer-facing services such as Flipkart, Paytm and Zomato emerged to serve the first tens of millions of smartphone users in the country.

“The Hail Mary moment there was Reliance Jio’s arrival in the market,” he said. India’s richest man, Mukesh Ambani, entered the telecommunications market in the second half of 2016 with the world’s cheapest mobile tariff.

Moreover, for several months, Ambani simply did not charge Jio subscribers anything for access to 4G data. So India at large, once conscious about each megabyte it spent on the internet, suddenly started consuming gigabytes of content everyday. “It democratized data and smartphones at a scale that we have not seen in countries other than China,” said Reddy.

Karthik Reddy is the co-founder of Blume Ventures, the largest Indian venture capital firm

As hundreds of millions of users in India arrived on the internet, scores of startups in the country started to solve more complex problems: Bangalore-based startup Meesho today is helping millions of women sell products digitally; Classplus, a Blume Ventures-backed startup, has built a Shopify-like platform for teachers and coaching centres to serve students directly.

As India grew into the world’s second largest internet consumer, it has also attracted American and Chinese technology groups, all of which are looking for their next billion users. Several major investment firms, including Silver Lake, Alibaba Group, Tencent, GGV Capital, Tiger Global, General Atlantic, KKR, Vista, and Owl Ventures have also arrived and become aggressive in their investments in recent years.

But the geo-political tension between India and China have slightly complicated matters. In April this year, India amended its foreign direct investment policy to China to seek approval from New Delhi for their future deals in the country. Chinese investors have ploughed billions of dollars into the Indian startup ecosystem in recent years.

It’s a sensitive topic, given the involvement of the government, that most VCs in India are not comfortable addressing it even off the record. But Reddy weighed in.

“If not an arm or limb, it cuts off a finger or two for your choices. You are a little handicapped,” he said. “But there’s a caveat to that. It’s limited to certain segments of the market. I don’t think China and Hong Kong investors, even though they were very familiar with Chinese VC success story, were really interested in India’s deep tech and cross-border tech,” he said.

Today those areas account for more than a third of the robust ecosystem in India, Reddy argued. “If you look at the entire ecosystem collectively, there’s a single-digit influence of Chinese capital. […] If you ask me personally, 40% of my portfolio is not even remotely affected by it,” he said.

But several large consumer-facing Indian startups, such as Paytm, Zomato and Udaan, do have Chinese investors on their cap tables. Reddy said they would be impacted as uncertainty looms over when — and if — India would offer any relaxation to its current stand.

He said he is hopeful that the government would provide some distinction to VC-managed fund money that is not necessarily Chinese just because it’s run by someone who originated there.

Reddy also spoke about why he thinks early-stage startups, despite the proliferation of VC firms in India focusing on young firms, continue to receive less attention. We also spoke about how the coronavirus is impacting his portfolio startups and the industry at large and what advice he has for startup founders to navigate the turbulence times. You can watch this and much more in the interview below.

17 Sep 2020

SmartNews’ U.S. app unveils new features for the elections, COVID-19 and local weather

News discovery app SmartNews' new election features for U.S. users

News discovery app SmartNews’ new election features for U.S. users

At TechCrunch Disrupt today, SmartNews announced the release of major new features for the American version of its news discovery app, designed to make it easier for users to get updates about the elections, COVID-19 and the weather.

Several features focus on the presidential race, and other candidates up for vote this year. SmartNews, which has spent the past two years building its coverage of local news, also added sections devoted to local elections and ballot measures, and information on how to register to vote and cast a ballot.

During his Disrupt session, SmartNews co-founder, chief operating officer and chief engineer Kaisei Hamamato said the goal of the app’s new election features is to make it the “one-stop solution” for voters seeking information.

Another new feature is centered on the COVID-19 pandemic, and includes an expanded case counter that now breaks them down by county; the latest information on local closings, re-opening and other pandemic-related policies; and a vaccine and drug development tracker with a timeline of news articles from different sources.

SmartNews' new COVID-19 vaccine and drug news tracker

SmartNews’ new COVID-19 vaccine and drug news tracker

The final new feature is a “hyper-localized” weather report. Launched as Americans in many states are coping with wildfires or extreme weather events like hurricanes, the SmartNews’ Weather Radar uses its patented radar map design to show neighborhood-specific forecasts, including the predicted onset and intensity of rainfall.

SmartNews' Weather Radar feature

SmartNews’ Weather Radar feature

Founded in 2012 in Japan, SmartNews launched its American version in 2014, and shows articles from 3,000 publishing partners around the world. While its news discovery is mostly driven by machine learning-based algorithms, the company’s team also includes veteran journalists who help develop new features. In the United States, SmartNews has focused on addressing increasing media polarization with features intended to help break readers out of the kind of information bubbles they encounter on social media apps.

SmartNews' News From All Sides feature for the U.S. presidential election

The News From All Sides feature for the U.S. presidential election

Last year, SmartNews launched its News From All Sides feature in the U.S., which shows articles on a single topic from publications across the political spectrum that users can toggle through using a slider. Created for readers who want to see other perspectives, but might be overwhelmed by online searches, News From All Sides has been adapted for the 2020 presidential election, displaying articles about Joe Biden and Donald Trump.

17 Sep 2020

Narrator raises $6.2M for a new approach to data modelling that replaces star schema

Snowflake went public this week, and in a mark of the wider ecosystem that is evolving around data warehousing, a startup that has built a completely new concept for modelling warehoused data is announcing funding. Narrator — which uses an 11-column ordering model rather than standard star schema to organise data for modelling and analysis — has picked up a Series A round of $6.2 million, money that it plans to use to help it launch and build up users for a self-serve version of its product.

The funding is being led by Initialized Capital along with continued investment from Flybridge Capital Partners and Y Combinator — where the startup was in a 2019 cohort — as well as new investors including Paul Buchheit.

Narrative has been around for three years, but its first phase was based around providing modelling and analytics directly to companies as a consultancy, helping companies bring together disparate, structured data sources from marketing, CRM, support desks and internal databases to work as a unified whole. As consultants, using an earlier build of the tool that it’s now launching, the company’s CEO Ahmed Elsamadisi said he and others each juggled queries “for eight big companies singlehandedly,” while deep-dive analyses were done by another single person.

Having validated that it works, the new self-serve version aims to give data scientists and analysts a simplified way of ordering data so that queries, described as actionable analyses in a story-like format — or “Narratives“, as the company calls them — can be made across that data quickly — hours rather than weeks — and consistently. (You can see a demo of how it works below provided by the company’s head of data, Brittany Davis.)

(And the new data-as-a-service is also priced in SaaS tiers, with a free tier for the first 5 million rows of data, and a sliding scale of pricing after that based on data rows, user numbers, and Narratives in use.)

Elsamadisi, who co-founded the startup with Matt Star, Cedric Dussud, and Michael Nason, said that data analysts have long lived with the problems with star schema modelling (and by extension the related format of snowflake schema), which can be summed up as “layers of dependencies, lack of source of truth, numbers not matching, and endless maintenance” he said.

“At its core, when you have lots of tables built from lots of complex SQL, you end up with a growing house of cards requiring the need to constantly hire more people to help make sure it doesn’t collapse.”

(We)Work Experience

It was while he was working as lead data scientist at WeWork — yes, he told me, maybe it wasn’t actually a tech company but it had “tech at its core” — that he had a breakthrough moment of realising how to restructure data to get around these issues.

Before that, things were tough on the data front. WeWork had 700 tables that his team was managing using a star schema approach, covering 85 systems and 13,000 objects. Data would include information on acquiring buildings, to the flows of customers through those buildings, how things would change and customers might churn, with marketing and activity on social networks, and so on, growing in line with the company’s own rapidly scaling empire.  All of that meant a mess at the data end.

“Data analysts wouldn’t be able to do their jobs,” he said. “It turns out we could barely even answer basic questions about sales numbers. Nothing matched up, and everything took too long.”

The team had 45 people on it, but even so it ended up having to implement a hierarchy for answering questions, as there were so many and not enough time to dig through and answer them all. “And we had every data tool there was,” he added. “My team hated everything they did.”

The single-table column model that Narrator uses, he said, “had been theorised” in the past but hadn’t been figured out.

The spark, he said, was to think of data structured in the same way the we ask questions, where — as he described it — each piece of data can be bridged together and then also used to answer multiple questions.

“The main difference is we’re using a time-series table to replace all your data modelling,” Elsamadisi explained. “This is not a new idea, but it was always considered impossible. In short, we tackle the same problem as most data companies to make it easier to get the data you want but we are the only company that solves it by innovating on the lowest-level data modelling approach. Honestly, that is why our solution works so well. We rebuilt the foundation of data instead of trying to make a faulty foundation better.”

Narrator calls the composite table, which includes all of your data reformatted to fit in its 11-column structure, the Activity Stream.

Elsamadisi said using Narrator for the first time takes about 30 minutes, and about a month to learn to use it thoroughly. “But you’re not going back to SQL after that, it’s so much faster,” he added.

Narrator’s initial market has been providing services to other tech companies, and specifically startups, but the plan is to open it up to a much wider set of verticals. And in a move that might help with that, longer term, it also plans to open source some of its core components so that third parties can data products on top of the framework more quickly.

As for competitors, he says that it’s essentially the tools that he and other data scientists have always used, although “we’re going against a ‘best practice’ approach (star schema), not a company.” Airflow, DBT, Looker’s LookML, Chartio’s Visual SQL, Tableau Prep are all ways to create and enable the use of a traditional star schema, he added. “We’re similar to these companies — trying to make it as easy and efficient as possible to generate the tables you need for BI, reporting, and analysis — but those companies are limited by the traditional star schema approach.”

So far the proof has been in the data. Narrator says that companies average around 20 transformations (the unit used to answer questions) compared to hundreds in a star schema, and that those transformations average 22 lines compared to 1000+ lines in traditional modelling. For those that learn how to use it, the average time for generating a report or running some analysis is four minutes, compared to weeks in traditional data modelling. 

“Narrator has the potential to set a new standard in data,” said Jen Wolf, ​Initialized Capital COO and partner and new Narrator board member​, in a statement. “We were amazed to see the quality and speed with which Narrator delivered analyses using their product. We’re confident once the world experiences Narrator this will be how data analysis is taught moving forward.”

17 Sep 2020

Southeast Asia’s East Ventures on female VCs, foreign investment, consolidation

Melisa Irene‘s path to becoming a partner at one of Southeast Asia’s most esteemed venture capital firms is an unconventional one.

“I always consider myself to be quite lucky,” said Irene, who was promoted to be a partner at East Ventures in January 2019. At 25 years old, she was the Jakarta-based investment firm’s first female partner.

During TechCrunch Disrupt’s first online conference, I spoke to Irene about what she humbly described as a “lucky” career, her experience as a young, female investor, the rush of American and Chinese VC money into Southeast Asia, and what the COVID-19 pandemic means to East Ventures . A video recording of the conversation is at the bottom of the article.

Partner at 25

Irene admitted that timing played a big part in her ascension in the VC world. The development of Indonesia’s internet infrastructure came around relatively late — around 2010 — compared to more developed markets, but growth happened rapidly. In 2015, five years after East Ventures backed the Series A of Tokopedia, now an e-commerce leader in Southeast Asia, Irene joined the firm.

In those days, “I didn’t compete with a lot of investment bankers,” said Irene, who majored in accounting in university and began as an intern at East Ventures. “The capability that they looked for was how fast you can immerse in the ecosystem.”

Contrary to popular belief, the Southeast Asian investment ecosystem is “quite friendly” towards women. “People rejoice the promotion of female professionals in this industry. It’s not a rare circumstance to see females becoming a vice principal or principle in Southeast Asia,” the investor said.

The support goes beyond simply checking the gender-diversity box and reflects a real demand for more empathetic investors in the tech industry.

“Sometimes people like to talk as a business partner and sometimes as a friend. [Empathy] is something that can be seen as natural coming from females,” she added.

However, the investor cautioned that “the number of [female] decision-makers definitely needs to improve,” though she foresees the local ecosystem “is supportive of that.”

SEA gold rush

In recent years tech giants from both the U.S. and China have been clamoring to get into Southeast Asia, a region home to about 670 million people and a fledgling internet market. They often begin by financing local upstarts, which, beholden to the investment, will provide directional advice to their foreign corporate investors.

Indeed, the familiar names have all bet on the region’s rising stars. Alibaba invested in Tokopedia and its rival JD.com backed travel portal Traveloka, which is also in the East Ventures portfolio. Tencent, Google, Facebook and Paypal are all investors of Gojek, the Indonesian ride-hailing titan going neck and neck with SoftBank-funded Grab.

When offered big checks, startups must stay level-headed and think what’s best for them, Irene advised. “The thing is everyone has money. Companies need to decide which side to be on, what companies they want on board, and what companies are able to give them strategic advice.”

It’s not uncommon to see investors and founders clash over priorities. Some investors want a quick exit, while the entrepreneurial mentality is to build a business in the long run. “That’s why alignment is important,” asserted the investor.

The future of tech in SEA

As unicorns and “super apps” like Grab and Gojek emerge in Southeast Asia, concerns that incumbents can kill off competition grow. East Ventures has a unique insight into the region’s competitive dynamics as an early-stage investor that has seen some of its startups like Tokopedia and Traveloa grow into behemoths.

Irene believed as Southeast Asia’s internet ecosystem matures, there are actually a lot of opportunities for startups in “upcoming sectors.”

“If you look at the unicorns, you see a lot of younger and smaller companies supporting them,” she said. The point is that giants can’t accomplish everything by themselves, and some of the more niche functions can best be tackled by smaller players with specialized focuses.

On the other hand, the investor believed consolidation is possible — and should happen — in areas that can benefit from scale and network effects.

“People think of Indonesia as one country. We are not. We are the largest archipelago, which means there are very different infrastructures within different provinces. For example, it’s expensive to set up a bank branch in a small island… That means a lot of things need to come into a collective effort and one big ecosystem to offer the consumers with different kinds of offerings.”

Lastly, there’s the inevitable question of COVID-19. Like many investors, Irene saw a silver lining during the dark times.

“Before COVID, it was very difficult to assess the quality of companies. They all had a lot of money and the infrastructure was actually good… Now we suddenly can tell who makes good decisions, who makes it at what speed, and what is the outcome of those decisions. The way entrepreneurs respond to COVID can tell us a lot about their enterprises.”