Author: azeeadmin

15 Jun 2021

Facebook CEO Mark Zuckerberg hosts first test of Live Audio Rooms in U.S.

In April, Facebook announced a slew of new audio products, including its Clubhouse clone, called Live Audio Rooms, which will be available across both Facebook and Messenger. Since May, Facebook has been publicly testing the audio rooms feature in Taiwan with public figures, but today the company hosted its first public test of Live Audio Rooms in the U.S. The event itself was hosted by Facebook CEO Mark Zuckerberg, who chatted with fellow execs and creators.

Joining Zuckerberg were Facebook VP and Head of Facebook Reality Labs Andrew “Boz” Bosworth, Head of Facebook App Fidji Simo, and three Facebook Gaming creators, including StoneMountain64, QueenEliminator, and TheFierceDivaQueen.

Image Credits: Facebook screenshot

The creators used their time in the Audio Room to talk more about their gaming journeys on Facebook, what kind of games they were streaming and other gaming-related matters. Zuckerberg also briefly teased new gaming features including a new type of post, coming soon, called “Looking for Players.” This post type will help creators find others in the community to play games with while they’re streaming.

In addition, badges that are earned from live streams will now carry over to fan groups, Zuckerberg said, adding that it was a highly requested feature by creators and fans alike.

Fan groups will also now become available to all partnered creators on Facebook Gaming, starting today, and will roll out to others in the coming weeks.

Image Credits: Facebook screenshot

The experience of using the Live Audio Room is very much like what you’d expect on another platform, like Clubhouse or Twitter Spaces. The event’s hosts appear in rounded profile icons at the top of the screen, while the listeners appear in the bottom half of the screen, as smaller icons. In between is a section that includes people followed by the speakers.

The active speaker is indicated with a glowing ring in shades of Facebook blue, purple and pink. If verified, a blue check appears next to their name.

Listeners can “Like” or otherwise react to the content as it streams live using the “Thumbs Up” button at the bottom of the screen. And they can choose to share the Audio Room either in a Facebook post, in a Group, with a friend directly, or through other apps.

A toggle switch under the room’s three-dot “more” menu lets you turn on or off auto-generated captions, for accessibility. From here, you can also report users or any issues or bugs you encountered.

The Live Audio Room today did not offer any option for raising your hand or joining the speakers on stage — it was more of a “few-to-many” broadcast experience.

Before today, TechCrunch received a couple of tips from users who reported seeing the Audio Rooms option appear for them in the Facebook app. However, the company told us it had only tested Live Audio Rooms in the U.S. with employees.

During the test period, Live Audio Rooms are only available on iOS and Android, we’re told.

Zuckerberg also used today’s event to talk more broadly about Facebook’s plans for the creator economy going forward.

“I think a good vision for the future is one where a lot more people get to do creative work and work that they enjoy, and fewer people have to do work that they just find a chore. And, in order to do that, a lot of what we need to do is basically build out a bunch of these different monetization tools,” explained Zuckerberg. “Not all creators are going to have the same business model. So having the ability to basically use a lot of different tools like Fiji [Simo] was talking about — for some people it might be, Stars or ad revenue share or subscriptions or selling things or different kinds of things like that — that will be important and part of making this all add up.”

He noted also that the tools Facebook is building go beyond gaming, saying that Facebook intends to support journalists, writers, and others — likely a reference to the company’s upcoming Substack clone, Bulletin, expected to launch later this month.

Zuckerberg additionally spoke about how the company won’t immediately take a cut of the revenue generated from creators’ content.

“Having this period where we’re not taking a cut and more people can get into these kinds of roles, I think is going to be a good thing to do — especially given how hard hit a lot of parts of the economy have been with COVID and the pandemic,” he said.

More realistically, of course, Facebook’s decision to not take an immediate cut of some creator revenue is a decision it’s making in order to help attract more creators to its service, in the face of so much competition across the industry.

Clubhouse, for example, is currently wooing creators with a payments feature, where creators keep 100% of their revenue. And it’s funding some creators’ shows. Twitter, meanwhile, is tying its audio product Spaces to its broader set of creator tools, which now include newsletters, tips, and soon, a subscription platform dubbed Super Follow.

Zuckerberg didn’t say during today’s event when Live Audio Rooms would be available to the public, but said the experience would roll out to “a lot more people soon.”

15 Jun 2021

Solar concentration startup Heliogen basks in $108M of new funding

Sunlight is a great source of energy, but it rarely gets hot enough to fry an egg, let alone melt steel. Heliogen aims to change that with its high-tech concentrated solar technique, and has raised more than a hundred million dollars to test its 1,000-degree solar furnace to a few game mines and refineries.

We covered Heliogen when it first made its debut in 2019, and the details in that article still get at the core of the company’s tech. Computer vision techniques are used to carefully control a large set of mirrors, which reflect and concentrate the sun’s light to the extent that it can reach in excess of 1,000 degrees Fahrenheit, almost twice what previous solar concentrators could do. “It’s like a death ray,” founder Bill Gross explained then.

That lets the system replace fossil fuels and other legacy systems in many applications where such temperatures are required, for example mining and smelting operations. By using a Heliogen concentrator, they could run on sunlight during much of the day and only rely on other sources at night, potentially halving their fuel expenditure and consequently both saving money and stepping toward a greener future.

Both goals hint at why utilities and a major mining and steel-making company are now investors. Heliogen raised a $25M A-2, led by Prime Movers Lab, but soon also pulled together a much larger “bridge extension round” in their terminology of $83M that brought in the miner ArcelorMittal, Edison International, Ocgrow Ventures, A.T. Gekko, and more.

The money will be used both to continue development of the “Sunlight Refinery,” as Heliogen calls it, and deploy some actual on-site installations that would work in real production workflows at scale. “We are constantly making design and cost improvements to increase efficiency and decrease costs,” a representative of the company told me.

One of those pilot sites will be in Boron, CA, where Rio Tinto operates a borates mine and will include Heliogen’s tech as part of its usual on-site processes, according to an MOU signed in March. Another MOU with ArcelorMittal will “evaluate the potential of Heliogen’s products in several of ArcelorMittal’s steel plants.” Facilities are planned in the U.S., MENA, and Asia Pacific areas.

Beyond mining and smelting, the technique could be used to generate hydrogen in a zero-carbon way. That would be a big step towards building a working hydrogen infrastructure for next-generation fuel supply, since current methods make it difficult to do without relying on fossil fuels in the first place. And no doubt there are other industrial processes that could benefit from a free and zero-carbon source of high heat.

“We’re being granted the resources to do more projects that address the most carbon-intensive human activities and work toward our goals of lowering the price and emissions of energy for everyone on the planet,” Gross said in a release announcing the round(s). “We thank all of our investors for enabling us to pursue our mission and offer the world technology that will allow it to achieve a post-carbon economy.”

15 Jun 2021

Tech antitrust crusader Lina Khan is confirmed as FTC commissioner

The Senate confirmed big tech critic and prominent antitrust scholar Lina Khan as FTC Commissioner Tuesday, signaling a new era of scrutiny for the tech industry. Khan was confirmed in a 69-28 vote, with Republicans joining Democrats in a rare show of bipartisan support for Khan’s ideas on reining in tech’s most powerful companies.

An associate law professor at Columbia, Khan’s star rose with the publication of a landmark paper examining how the government’s outdated ways of identifying monopolies have failed to keep up with modern business realities, particularly in tech. In Khan’s view, that regulatory failure has allowed the biggest tech companies to consolidate unprecedented wealth and power, in turn making it even more difficult to regulate them.

President Biden nominated Khan back in March, sending an early message that Biden would not extend the warm relationship big tech companies enjoyed with the White House under former President Obama.

Khan’s confirmation is a sign that the agency will be prioritizing tech antitrust concerns, a priority that will run parallel to Congressional efforts to bolster the FTC’s enforcement powers. The FTC famously imposed a $5 billion fine on Facebook for privacy violations in 2019, but the record-setting fine was only a glancing blow for a company already worth more than $500 billion.

Last week, Congress revealed a long-anticipated package of bipartisan bills that, if passed, would overhaul tech’s biggest businesses and redraw the industry’s rules for years to come.

A previous bill proposed by Sen. Amy Klobuchar would set aside a pool of money that the FTC could use to create a new division for market and merger research, one step toward modernizing antitrust enforcement to keep up with relentless growth from tech’s most powerful giants.

15 Jun 2021

Europe’s tech leaders define a strategy to create tech giants

A group of 200 startup founders, investors, associations and government members are backing a manifesto and a set of recommendations in order to create the next wave of tech giants in Europe. Today, French President Emmanuel Macron is hosting an event in Paris with some of the members of this group called Scale-Up Europe.

Companies, investors and associations that signed the manifesto include Alan, Axel Springer, Bpifrance, Darktrace, Deutsche Startups, Doctolib, Eurazeo, Flixbus, France Digitale, Glovo, La French Tech, N26, OVHcloud, Shift Technology, Stripe, UiPath and Wise.

“To achieve all that, I’ll follow your ambition — 10 technology companies that are worth €100 billion or more by 2030,” Macron said.

That’s an ambitious goal — that’s why Scale-Up Europe has laid out a roadmap and is issuing a report. While it is backed by both private actors and public institutions, it could be considered as a sort of lobbying effort for the European Commission and European governments.

There are a handful of key topics in those recommendations. And it starts with funding. In particular, the group thinks Europe is still lagging behind when it comes to late-stage investments. The biggest VC funds aren’t as big as the biggest VC funds in the U.S. or in China.

The French government has been working on a way to foster late-stage funds and investments in public tech companies in France. “On funding, we’ve seen the success of the Tibi initiative at the French level. We think we should follow that model at the European level,” a source close to Macron told me.

It means that Europe should consider using public funding as a multiplier effect for VC funds. The European Investment Fund is already pouring a lot of money in VC funds. But Scale-Up Europe recommends associating private funds of funds, sharing risk and pooling public investment banks for increased collaboration.

The second topic is foreign talent. Some countries already have a tech worker visa. The group thinks it should be standardized across the European Union with some level of portability for social rights.

A couple of years ago, an open letter called ’Not Optional’ also highlighted some discrepancies with stock option schemes. Today’s report states once again that some governments should adopt more favorable rules with stock options.

The third topic revolves around deep tech startups. According to the report, Europe isn’t doing enough to foster more deep tech startups and investors. Recommendations include standardizing patent transfer frameworks. Those schemes are important if you want to turn a research project into a company. It also says that the European Innovation Council could also take on a larger role in defining a deep tech roadmap.

Scale-Up Europe then highlights some recommendations to improve relationships between big corporations and startups. These are mostly tax breaks, R&D tax benefits and other fiscal incentives. (I’m personally not convinced there will be more European tech giants if we incentivize acquisitions with tax breaks.)

Finally, the group of investors, founders and government members behind Scale-Up Europe think there should be a European tech mission that works a bit like La French Tech in France. This tech mission could clear regulatory hurdles, promote startups and more.

Overall, those recommendations are mostly focused on making it easier to create — and grow — a startup in Europe. Investors as well as startup employees who hold stock options will be quite pleased to see that it’ll be easier to make money quickly. It’ll be interesting to see whether the European Commission reuses some of these recommendations.

To be fair, those are actionable recommendations. And yet, building a tech giants is a complicated task. Tech giants tend to control a large chunk of their tech stack, including in areas such as cloud hosting, payments, analytics, advertising and artificial intelligence.

Many European startups are currently built on APIs, frameworks and platforms that are built in the U.S. or in China. Scale-Up Europe misses the point on this front. Scaling European startups isn’t a gold rush. It’s a long process that requires continuous investments that start from the bottom of the tech stack and moves upward.

15 Jun 2021

Nintendo teases 2022 release for Breath of the Wild sequel and releases Zelda Game & Watch to tide us over

Nintendo defied expectations today with an E3-timed Direct showing off not the hoped-for new Switch hardware but a dozen or so new games — as well as a general release window for the much-anticipated next Zelda game. And to celebrate the original’s 35th anniversary, it will sell a new Game & Watch featuring the first three games in the series.

Among other things, Nintendo showed off remasters or remakes of titles from the “Monkey Ball,” “Mario Party,” “Advance Wars, “Wario Ware” and other series, and announced new entries in the “Mario + Rabbids” and “Shin Megami Tensei” worlds. Other newly announced or teased games will be making it to Switch as well, like the new “Guardians of the Galaxy.”

Perhaps most surprising was the inclusion of a new side-scrolling Metroid game, the first in nearly 20 years. “Metroid Dread” will release October 8, and we’ll see if Nintendo has managed to keep pace in a genre it pioneered but others have refined.

Samus steps out of a chamber in a screenshot from Metroid Dread.

Image Credits: Nintendo

Everyone was hoping for Zelda news, however, and Nintendo… only slightly disappointed us. As the announcers noted, it’s the 35th anniversary of the NES original, and the perfect time to announce something truly special, but they have “no campaigns or other Nintendo Switch games planned.”

Instead, they offered an admittedly tempting Game & Watch in the style of the one we saw released last year for the Mario series. I had lots of good things to say about that device, and the new one will no doubt be just as fun. The ability to pause the game and pick it up later (but not rewind or save states) should make for a fun, authentic playthrough of the first three games in the Zelda series: “The Legend of Zelda” and “Zelda II: The Adventure of Link” for NES, and “Link’s Awakening” for Game Boy (recently remade).

A handheld gaming machine with Zelda games on it.

Image Credits: Nintendo

The last item on the list was a new look at the follow-up to Breath of the Wild, which years after its debut still shines as one of the, if not the, best game on the Switch. Its sequel has a lot to live up to!

While the first trailer was all cinematic, this one showed gameplay and the overworld, including a new level of verticality that brings flying fortresses and castles in the air into play. It certainly looks impressive, but one wonders how much further the company can push its Switch hardware. After all, “Breath of the Wild” pushed the system to its limits at its debut, and even then it was not as powerful as its rivals from Microsoft and Sony — both now replaced by a new generation.

One hopes that Nintendo is simply being weird and has a trick up its sleeve, as it has many times before. The Switch was announced out of nowhere, and previous hardware updates have also dropped with little or no warning and seemingly arbitrary timing. What’s expected is an updated Switch that’s physically the same dimensions but considerably updated inside and using a larger, better display. Perfect backwards compatibility, like with the 3DS series of handhelds, also seems only logical. But Nintendo has always done its own thing and its fans wouldn’t have it any other way.

15 Jun 2021

Android announces six new features, emphasizing safety and accessibility

Android shared information today about six features that will roll out this summer. Some of these are just quality of life upgrades, like starring text messages to easily find them later, or getting contextual Emoji Kitchen suggestions depending on what you’re typing. But other aspects of this update emphasize security, safety, and accessibility.

Last summer, Google added a feature on Android that basically uses your phone as a seismometer to create “the world’s largest earthquake detection network.” The system is free, and since testing in California, it’s also launched in New Zealand and Greece. Now, Google will introduce this feature in Turkey, the Philippines, Kazakhstan, Kyrgyz Republic, Tajikistan, Turkmenistan and Uzbekistan. The company says that they’ll continue expanding the feature this year, prioritizing countries with the highest earthquake risk.

Image Credits: Google

Google is also expanding on another feature released last year, which made Google Assistant compatible with Android apps. In the initial update, apps were supported like Spotify, Snapchat, Twitter, Walmart, Discord, Etsy, MyFitnessPal, Mint, Nike Adapt, Nike Run Club, eBay, Kroger, Postmates, and Wayfair. Today’s update mentioned apps like eBay, Yahoo! Finance, Strava, and Capital One. These features are comparable to Apple’s support of Siri with iOS apps, which includes the ability to open apps, perform tasks, and record a custom command.

When it comes to accessibility, Google is ramping up its gaze detection feature, which is now in beta. Gaze detection allows people to ask Voice Access to only respond when they’re looking at their screen, allowing people to naturally move between talking with friends and using their phone. Now, Voice Access will also have enhanced password input — when it detects a password field, it will allow you to input letters, numbers, and symbols by saying “capital P” or “dollar sign,” for example, making it easier for users to more quickly enter this sensitive information. In October, Google Assistant became available on gaze-powered accessible devices, and in the same month, Google researchers debuted a demo that made it so people using sign language could be identified as the “active speaker” in video calls. Apple doesn’t have a comparable gaze detection feature yet that’s widely available, though they acquired SensoMotoric Instruments (SMI), an eye-tracking firm, in 2017. So, hopefully similar accessibility features will be in the works at Apple, especially as Google continues to build out theirs.

Today’s Android update also lets Android Auto users customize more of their experience. Now, you can set your launcher screen from your phone, set dark mode manually, and more easily browse content on media apps with an A-Z scroll bar and “back to top” button. Messaging apps like WhatsApp and Messages will now be compatible on the launch screen – proceed with caution and don’t drive distracted – and EV charging, parking, and navigation apps will now be available for use.

15 Jun 2021

Refraction AI’s Matthew Johnson-Roberson on finding the middle path to robotic delivery

Refraction AI calls itself the Goldilocks of robotic delivery. The Ann Arbor-based company, which recently raised a $4.2-million seed round and expanded operations to Austin, was founded by a two University of Michigan professors who think delivery via full-size autonomous vehicles (AV) is not nearly as close as many promise, and sidewalk delivery comes with too many hassles and not enough payoff. Their ‘just right’ solution? Find a middle path, or rather, a bike path.

The company’s REV-1 robot, which co-founder and CTO Matthew Johnson-Roberson debuted on the TechCrunch Sessions: Mobility stage in 2019, was built on a foundation of a bicycle. At about 4 feet tall and 32 inches wide, the three-wheeled vehicle can travel at up to 15 miles per hour, which means it can stop quickly to avoid obstacles while still being faster than a human.

The intermediate speed also means that the REV-1 doesn’t need to see as far ahead as a full-size AV, which allows it to function well on radars, sensors and cameras instead of requiring expensive lidar, according to the company.

Johnson-Roberson has spent nearly 20 years in academic robotics. Universities are home to many of the advances in field robotics, but the average person doesn’t see many such applications everyday when they look out their window. This desire to make something that is useful to the general public has been a huge motivator for the academic-turned-founder.

The following interview, part of an onoing series with founders who are building transportation companies, has been edited for length and clarity. 

TechCrunch: You unveiled Refraction AI on the TechCrunch stage two years ago. How has it evolved since?

Matthew Johnson-Roberson: It’s been a really exciting ride. At that time, we had one vehicle — the one that we rolled out on stage — and now we have 25 vehicles in Ann Arbor and Austin, which we just announced. So things have changed quite a bit in the intervening years. We had already predicted a lot of changes around food delivery, specifically, and lots of those were accelerated by the pandemic.

15 Jun 2021

Elisity raises $26M Series A to scale its AI cybersecurity platform

Elisity, a self-styled innovator that provides behavior-based enterprise cybersecurity, has raised $26 million in Series A funding.

The funding round was co-led by Two Bear Capital and AllegisCyber Capital, the latter of which has invested in a number of cybersecurity startups including Panaseer, with previous seed investor Atlantic Bridge also participating.

Elisity, which is led by industry veterans from Cisco, Qualys, and Viptela, says the funding will help it meet growing enterprise demand for its cloud-delivered Cognitive Trust platform, which it claims is the only platform intelligent enough to understand how assets and people connect beyond corporate perimeters.

The platform looks to help organizations transition from legacy access approaches to zero trust, a security model based on maintaining strict access controls and not trusting anyone — even employees — by default, across their entire digital footprint. This enables organizations to adopt a ‘work-from-anywhere’ model, according to the company, which notes that most companies today continue to rely on security and policies based on physical location or low-level networking constructs, such as VLAN, IP and MAC addresses, and VPNs.

Cognitive Trust, the company claims, can analyze the uniquely identify and context of people, apps and devices, including Internet of Things (IoT) and operational technology (OT), wherever they’re working. The company says its AI-driven behavioral intelligence, the platform can also continuously assess risk and instantly optimize access, connectivity and protection policies.

“CISOs are facing ever increasing attack surfaces caused by the shift to remote work, reliance on cloud-based services (and often multi-cloud), and the convergence of IT/OT networks,” said Mike Goguen, founder and managing partner at Two Bear Capital. “Elisity addresses all of these problems by not only enacting a zero trust model, but by doing so at the edge and within the behavioral context of each interaction. We are excited to partner with the CEO, James Winebrenner, and his team as they expand the reach of their revolutionary approach to enterprise security.”

Founded in 2018, Elisity — whose competitors include the likes of Vectra AI and Lastline closed a $7.5 million seed round in August that same year, led by Atlantic Bridge. With its seed round, Elisity began scaling its engineering, sales and marketing teams to ramp up ahead of the platform’s launch. 

Now it’s looking to scale in order to meet growing enterprise demand, which comes as many organizations move to a hybrid working model and seek the tools to help them secure distributed workforces. 

“When the security perimeter is no longer the network, we see an incredible opportunity to evolve the way enterprises connect and protect their people and their assets, moving away from strict network constructs to identity and context as the basis for secure access,” said Winebrenner. 

“With Elisity, customers can dispense with the complexity, cost and protracted timeline enterprises usually encounter. We can onboard a new customer in as little as 45 minutes, rather than months or years, moving them to an identity-based access policy, and expanding to their cloud and on-prem[ise] footprints over time without having to rip and replace existing identity providers and network infrastructure investments. We do this without making tradeoffs between productivity for employees and the network security posture.”

Elisity, which is based in California, currently employs around 30 staff. However, it currently has no women in its leadership team, nor on its board of directors. 

15 Jun 2021

Meet Nickson, the furniture-as-a-service startup that Barack Obama’s ex-financial adviser just backed

Ever toured an apartment and fall in love with the model unit?

You’re not alone. Harvard Business School grad Cameron Johnson is a former institutional real estate investor and Greystar exec turned startup founder that realized that very often, “renters would try to rent the model apartment.”

This got him thinking. People would love to rent a model apartment in a building, and no one likes to move. This spelled opportunity in Johnson’s mind.

So in 2017, he came up with the idea of Nickson, a Dallas-based startup that fully furnishes apartments on demand.

Image Credits: CEO and founder Cameron Johnson / Nickson

“I thought ‘What if you gave people the ability to simply rent the model, or the ability to add everything in their space needs with a few clicks, similar to how a cable modem comes to your house ’ ” CEO Johnson said. “I wondered, ‘Why can’t we do that for everything else?’ ”

But Nickson doesn’t just provide furniture such as beds and sofas, it delivers all the essentials too — from extension cords to pots and pans to silverware to curtain rods. By partnering with a variety of retailers, the startup claims that it allows users “to make their new spaces move-in ready in as little as 3 hours.” 

Users take a style quiz and share apartment layout details. Nickson’s designers create an initial layout based on the dimensions of an apartment, desired functions (such as work from home) and the volume of furnishings based on a person’s lifestyle. Once the layout is complete, Nickson creates a custom design, including all furnishings and home goods. 

Upon signing up, users pay a one-time installation fee for the furniture-as-a-service offering, and then a monthly subscription charge for the duration of a lease — starting at $199 a month for a studio to $500 a month for a 3 bedroom apartment. The startup also offers concierge services such as a household supply starter kit and maid service, as an add-on to its flat monthly subscription.

Nickson is currently only live in the Dallas market, but plans to expand into other cities over the next 12 months, including expanding its beta tests in Austin and Houston. And it’s just raised a $12 million Series A to help it advance on that goal. 

A fund managed by Pendulum Opportunities LLC, a wholly owned subsidiary of Pendulum Holdings LLC, led the Series A round, which also included participation from Motley Fool Ventures, Revolution’s Rise of the Rest and Backstage Capital. 

The COVID-19 pandemic has disrupted the global supply chain, leading to delivery delays for consumers. Nickson has purchased items over time that it stores as local inventory, making it even more attractive to renters who don’t want to deal with delays and hunting down furniture and essentials, Johnson said. The convenience Nickson offers led to its user base growing 700% in 2020 compared to the year prior, he added.

Robbie Robinson, co-founder and CEO of Pendulum, said his firm was drawn to invest in Nickson due to a combination of Johnson’s “vision, secular shifts toward renting and subscription consumption and the company’s disruptive business model.” (Robinson is President Barack Obama’s former financial adviser, and recently founded Pendulum to invest $250 million in founding startups of color).

Kabir Ahmed, vice president at Pendulum, added that he believes Nickson’s model is superior to the concept of renting one-off furniture pieces in that it offers an “end-to-end, turnkey solution.”

This seamless experience is highly differentiated and offers a compelling value proposition for the consumer,” he said.

Of course, Nickson is not the only company attempting to turn the stodgy furniture rental industry on its head. Other startups offering similar services as Nickson include Oliver Space, Fernish and The Landing.

But Nickson claims that it stands out from the competition in that it “takes care of everything” beyond furniture (including artwork and toilet wand brushes) and that it can curate space and bring it all in before a renter even shows up.

“No other competitor in this space offers this level of service, detail or turnaround,” Johnson says. “You can literally arrive at your new home with a suitcase and toothbrush, and it’s ready to ‘live in.'”

15 Jun 2021

Apple Watch accessory maker Wristcam raises $25M

Last week word got out that Facebook was taking another big step into first-party hardware with the planned launch of its own smartwatch. The most intriguing part of the report was the inclusion of not one but two watches. Other wearable makers have flirted with video and images on wrist-worn devices, but the feature is far from mainstream.

Industry leader Apple certainly doesn’t seem to be rushing into the idea, so Wristcam went and did it for them with the launch of a band sporting its own camera capable of shooting 4K images and 1080p. The product launched late last year, following a successful crowdfunding campaign.

Now its makers are going a more traditional funding route, announcing a $25 million raise led by Marker LLC. “We will use the funding to scale our team, Wristcam production, go to market, and R&D of our computer vision engine for wearables,” CEO Ari Roisman told TechCrunch.

Part of that funding involves effectively doubling the company’s headcount by early next year and helping deliver updates to some of the demands and concerns that have arisen since the product’s “public beta” launch in December.

Among the forthcoming features are live video. The company says it has sold “thousands” of units, which currently retail for $299 through the Wristcam site — so $20 more than a Watch SE. The company says it ran into COVID-19 supply chain issues earlier this year, but has pushed through and is now fulfilling orders daily.

In spite of Facebook’s apparent interest in wrist-base imaging, Roisman says he’s not concerned about possible Sherlock from Apple.

“I see camera continuing to be a core part of the iPhone strategy, with DSLR quality equivalence, including Pro offerings priced north of $1,000,” the exec says. “Meanwhile, I see continued Apple Watch focus on quantified health and wellness, as opposed to power, data and real estate intensive functionality that could conflict with the iPhone strategy.”