Author: azeeadmin

03 Jun 2021

United Airlines agrees to purchase 15 Boom supersonic airliners

United Airlines is the first official U.S. customer for Boom Supersonic, a company focused on making supersonic commercial flight a reality once again. Boom unveiled its supersonic sub-scale testing aircraft last year, and intends to start producing its Overture full-scale commercial supersonic passenger jet beginning in 2025, with a planned 2029 date for the beginning of commercial service after a few years of flight testing, design refinement and qualification.

United agreed to purchase 15 of the Overture aircraft, provided they meet United’s “safety, operating and sustainability requirements,” and the agreement also includes an option for the airline to purchase an additional 35 after that. United is obviously interested in the benefits of supersonic flight, which aims to reduce travel times by half, but it’s also looking to boost its sustainability profile with this deal with Boom.

Boom’s goal is to be the first commercial aircraft that runs on net-zero carbon footprint fuel right from day one. The company is focused on sourcing and using 100% sustainable aviation fuel, and part of the arrangement between the two companies includes United working in collaboration with the startup to develop and improve production sources for that sustainable fuel.

U.S. airlines committed jointly to a goal of achieving net zero carbon emissions by 2050, and as part of that they agreed to partner with government and other stakeholders to accelerate the development and commercialization of sustainable aviation fuel, so this team-up with Boom could be a key driver of those aims for United long-term.

03 Jun 2021

Virgin Galactic to fly Kellie Gerardi to space on a dedicated research mission

Virgin Galactic has a new customer: The International Institute for Astronautical Sciences (IIAS), which will be flying researcher, citizen scientist and STEM influencer Kellie Gerardi on an upcoming dedicated Virgin Galactic launch. Gerardi will be conducing a range of experiments on her flight, focused on researching healthcare technologies including a new biomonitor system to study the effects of spaceflights on astronauts in real time.

Gerardi has flown on multiple previous parabolic research flights, which are high-altitude aircraft flights that simulate the reduced gravity environment of space. This will be her first trip to space proper, however, and that transition exemplifies the benefits Virgin Galactic hopes to be able to offer to researchers who previously conducted their work in simulated zero-G conditions.

Kellie Gerardi

Image Credits: Kellie Gerardi

The biomonitor system that Gerardi will be testing was developed by Canadian startup Hexoskin along with the Canadian Space Agency, and is a wearable array of sensors dubbed ‘Astroskin’ that’s intended to provide monitoring of the impact of launch, reduced gravity, re-entry and landing for those making trips to space. Another experiment Gerardi will perform will test fluid dynamics to inform the design of humidifiers and syringes designed for use in space.

Virgin Galactic has booked similar missions previously, including a dedicated flight for scientist Alan Stern, who will be performing experiments on behalf of NASA and the Southwest Research Institute. Much of the attention on the company has focused on its space tourism flights for paying private astronauts, but the potential for commercial research is another key ingredient in its overall business mix.

03 Jun 2021

Zuckerberg says WhatsApp will add multi-device support, introduce ‘view once’ disappearing feature

WhatsApp will soon let you use the popular instant messaging app simultaneously on multiple devices, Facebook chief executive Mark Zuckerberg said. The instant messaging app, used by over 2 billion users, also plans to add more options to its disappearing messages feature, top executives said.

Zuckerberg confirmed to news outlet WaBetaInfo that multi-device support will be arriving on the instant messaging service “soon.” WhatsApp head Will Cathcart said users will be able to connect up to four devices to one account.

The instant messaging service, which last year introduced the ability to set a seven-day timer on messages (disappearing mode), is now planning to expand this feature to let users share pictures and videos that can only be viewed once. “We’re also about to start rolling out ‘view once,’ so you can send content and have it disappear after the person sees it,” Zuckerberg said.

WhatsApp users will also get an option to enforce disappearing mode across the app for all new chats.

Zuckerberg and Cathcart told the news outlet — and it’s indeed the two of them talking — that these features will be available to users in public beta “in the next month or two.”

03 Jun 2021

Opontia raises $20M to roll up e-commerce brands in Africa and the Middle East

Razor Group. Branded. Thrasio. These are big names in the new wave of e-commerce companies taking the world by storm. Their business of acquiring small e-commerce brands that look promising and consolidating them is quite popular in the U.S. and Europe.

The concept has sifted through those shores to Latin America and Asia, where companies like Una Brands and Valoreo have raised significant investment to acquire and build these brands. Today, the concept has made its way into the Middle East and Africa as Opontia has closed a financing of $20 million to acquire and scale e-commerce brands across the regions.

This seed round, one of the largest in the Middle East and Africa, is a mix of debt and equity financing. While Opontia does not disclose the ratio of equity and debt, it confirmed that the majority was debt which will be used to make acquisitions.

Investors include Global Founders Capital, Presight Capital, Raed Ventures and Kingsway Capital. The angel investors that participated are also notable names in e-commerce across EMEA; they include Tushar Ahluwalia, CEO of Razor Group; Jonathan Doerr, the former CEO of Daraz and co-founder of Jumia; and Hosam Arab, the CEO of Tabby and the former CEO of Namshi.

Opontia was founded by co-CEOs Philip Johnston and Manfred Meyer in March 2021. Opontia has teams in Dubai and Riyadh, with professionals from Amazon, Zomato, Noon.com, Namshi, McKinsey and Uber Eats. In the coming months, the company plans to open in Cairo, Istanbul and Lagos.

Often when small e-commerce brands take off, the owner usually starts by being passionate about their product and customers. However, due to no fault of their own, most begin to reach a point of stagnation caused by constraints on working capital, operations, logistics and e-commerce commercial management.

Johnston and Meyer started Opontia to take these burdens off their back by convincing them to sell their brands and for Opontia to manage all parts of their operations. But the interesting thing, like most companies that roll up e-commerce brands, these owners will continuously be involved with the day-to-day activities of building the brand.

“We started Opontia to enable e-commerce entrepreneurs to realize the full potential of their brands. We want to do this both in terms of getting an exit now as well as benefiting from future growth,” Johnston said to TechCrunch. “We also want to help nurture and build the entrepreneurial e-commerce ecosystem in the Middle East and Africa

When Opontia acquires these brands, the owners get to share in the increase in profits over the next couple of years, Johnston added. “We do this so that they continue to see the benefit of their hard work.”

The two-month-old company is particularly interested in brands with at least $10,000 in monthly revenue and at least $5,000 in net profit per month. Per the categories of products, Opontia has a soft spot for less seasonal “all-weather” products, including kitchen products, bathroom, sport, home and living, cosmetics and toys.

There are lots of startups rolling up e-commerce brands worldwide besides Razor Group, Branded and Thrasio. But none of them has sights on the Middle East and Africa yet, with their bigger and more mature target markets.

For instance, China is the world’s largest e-commerce market, with an annual growth rate of more than 30% and annual online sales exceeding $850 billion. The second-largest market, which is the U.S, stands at over $350 billion. Brazil has annual sales reaching $36 billion, accounting for 32% of Latin America’s e-commerce market. For the Middle East and Africa, these numbers are at $30 billion and $25 billion, respectively.   

Both regions present Opontia with a huge opportunity. Still, if past happenings in other regions repeat themselves, it wouldn’t be too long before the company starts facing new competition. Every business needs to adopt what model works best in a region but the founders believe the model used by companies in other markets can also serve the Middle East and Africa, despite differences in size and how they operate.

“The market in the Middle East and Africa is currently less mature than in the West, but is growing faster than any other market in the world, with the number of sellers on marketplace growing at over 50% per year,” Meyer remarked. “The business model will work here because there have been so many amazing entrepreneurs in the Middle East coming up over the last few years. It’s a great opportunity for sellers to be able to realize some of the hard work from building their brand so that they can take a break or work on their next big thing.”  

Two years ago, it would’ve been a concern if Opontia or a similar company launched in both regions, as there just weren’t enough sellers. But with the recent and continued growth in marketplace sellers, there are now more than enough brands for Opontia to acquire. Currently, there are about 5 million third-party sellers on Amazon, with 1 million joining just last year. Opontia says that its opportunity lies in the 30,000 African and Middle East sellers in Amazon and Noon marketplaces.

Opontia adds that it will scale acquired brands across their regions and to other parts of the world. The company is in talks with more than 100 small e-commerce brands and claims to have signed “several term sheets” with some of them.

Johnston and Meyer come from two distinct e-commerce backgrounds. A former McKinsey consultant, Johnston worked on e-commerce strategy, private equity and post-merger integration at the Big 3 firm. Before that, he spent years doing venture capital, investing and banking across Southern Africa, London, New York and Singapore. On the other hand, Meyer worked as the chief marketplace officer for Lazada and CEO of Next Commerce, an e-commerce enabler in the Middle East. In addition to acquiring brands, the founders will be looking to hire talent with industry experience, who will be tasked with managing and growing these brands post-acquisition.

03 Jun 2021

Lightyear is a new stock trading app from early Wise employees

Meet Lightyear, a new London-based startup coming out of stealth today. The company is building a stock trading app with a focus on creating a truly commission-free app. In addition to waving account fees and trading fees, Lightyear doesn’t charge foreign exchange fees either — up to a certain point.

The two founders met when they were working at Wise — then known as TransferWise. That’s why it makes sense that Lightyear wants to stand out from the crowd with lower foreign exchange fees.

Martin Sokk, co-founder and CEO of Lightyear, worked at Wise between 2012 and 2017. He has held various roles, such as head of product, head of people and head of operations. Mihkel Aamer, Lightyear’s other co-founder and CTO, was an engineering lead at Wise between 2013 and 2019.

“Having spent my career in financial services, I’ve seen the good, the bad and the ugly. I believe retail investing in Europe is still very much ‘the ugly’ — we’re talking about sneaky fees, less access and complicated products remaining as the status quo,” Martin Sokk said in a statement. “We’re building something that will change that by opening up investing up to everyone, whichever global market they want to invest in and however much they want to invest.”

As a user, you can expect a mobile app that lets you buy and sell shares and ETFs. There will be 1,500 stocks and ETFs from multiple markets at launch. Customers won’t pay any account fees, trading fees and foreign exchange fees. But there will be a limit on foreign exchange fees. After £3,000 per month, users will pay 0.35% in FX fees.

The app isn’t quite ready just yet as Lightyear is opening up a waitlist today. The product should roll out at some point during the third quarter of this year.

Image Credits: Lightyear

Lightyear has raised a $1.5 million pre-seed funding round co-led by the new unnamed fund formed by Wise co-founder Taavet Hinrikus and Teleport co-founder Sten Tamkivi Teleport. This is their first investment through this new venture. Skype co-founder Jaan Tallinn is also co-leading the found through Metaplanet. There are also several business angels participating in today’s funding round, including Checkout.com CTO Ott Kaukver, former President of Robinhood UK Wander Rutgers, and Veriff founder Kaarel Kotkas.

It’s a nice list of investors but the company will face tough competition from other startups — you’ll likely end up paying more fees if you use one of these competitors, but they’re already well established. For instance, Berlin-based stock trading app Trade Republic has recently raised $900 million. In the U.K., Freetrade has also managed to attract 600,000 users.

And yet, more importantly, Lightyear also competes with legacy brokers. Unlike in the U.S., the vast majority of retail investors still rely on traditional banks and web platforms for stock trading. There will be room for more than one company in this space. So let’s see how Lightyear executes in the coming months.

03 Jun 2021

Investors race to win early-stage startup deals in India

India may be grappling with the second wave of the coronavirus, rising unemployment, and a dwindling economy, but the South Asian nation’s burgeoning startup ecosystem has never had it better.

High-profile investors in India have long aggressively chased growth-stage, and late-stage deals, pouring record amounts of capital into the country. But in a sign of the growing investor bullishness regarding Indian startups, even early-stage companies that have largely been bereft of much similar attention in recent years are now sharing the limelight.

More than 70 early-stage Indian startups are currently in advanced stages of talks to raise money, according to sources familiar with the matter. The size of the investments vary from a few million dollars to up to $100 million. TechCrunch is reporting some of the more notable deals today.

The usual caveat that many of deals haven’t yet closed, and that their terms could change or the talks may not materialize into an investment applies in our reporting. The deals described below have not been previously reported.

Sequoia Capital India, the most prolific investing firm in the country, is in talks to place capital in over two-dozen Indian startups including Register Book, a firm that operates an eponymous bookkeeping app; Vah Vah, which runs an app to educate people about makeup from artists; SaaS platform BambooBox, and email marketing software provider MailModo.

The firm is also in talks to back, alongside venture fund Nexus, OneCode, a startup that runs an app to connect digital-first brands with sellers. Sequoia Capital India, which launched a dedicated fund for early stage startups called Surge two years ago, is also in talks to invest in Probo, an app that rewards users for sharing their opinion; and Rattle.

Vaibhav Domkundwar, who runs Better Capital, said the early-stage startup scene in India has never been this hot.

“Pre-seed and seed stage momentum is at its peak, but we are also seeing pre-emptive rounds at Series As and Bs now,” he told TechCrunch.

Domkundwar, who has backed over 140 startups including Khatabook and neobank Open, attributed some excitement to the new generation of founders in India, who he said are building product-first and distribution-first companies. “We are seeing the fastest pace of investment in these teams,” he said.

A different investor, who requested anonymity, said second time founders are able to raise on a deck or a Notion doc from elite angels, unicorn founders and microVCs. The pace at which these founders are able to close the deal, the investor said, was “stunning.”

The frantic pace of investments in early-stage deals come as many of the more mature bets have become unicorns in India and many established startups are finally exploring taking the public markets.

India has birthed 14 unicorns this year, up from 11 last year and just 6 in 2019. High-profile investors such as Tiger Global and Falcon Edge Capital have increased their focus on India this year and winning founders with their large size of checks, higher valuation, access to resources, and quick turnaround time.

Many established firms are now chasing early-stage deals.

GSV is in talks to invest in Filo, a startup that operates an eponymous tutor app; and payments stack startup Inai has closed a new round from Better Capital and others and will be part of Y Combinator’s next batch. (Speaking of which, Y Combinator’s previous batch featured its largest cohort of Indian startups in history.)

One-year-old startup BrightCHAMPS, which has built a coding and math platform for kids, is currently in talks with GSV and Tiger Global to raise about $70 million.

Indiagold, a startup that allows people in the South Asian nation to access credit against their gold reserve, is in talks to close a new round with two high-profile foreign investors that have traditionally backed growth and late stage deals.

Germany’s Razor Group is in late stage talks to invest in Upscale, a startup that is attempting to replicate the Thrasio model in India.

Fintech investor RTP is in talks to invest in Fleek, a startup that is building “a payments system for subscription economy.” Falcon Edge’s AWI is in talks to invest in fitness subscription platform Ultrahuman, while SaaS platform AccelData has been approached by Bessemmer and WestBridge.

For high-profile investors with billions in dry powder, there are many rewards for spotting a promising startup in its initial years. One can buy a much larger stake in a startup for lower prices before the valuation of the startup — assuming things work out well — soars. Investing early also reduces the amount an investor may lose should things with the portfolio firm goes south.

But not everyone is happy with the new dynamics.

An investor with a micro fund told TechCrunch — on the condition of anonymity to speak candidly — that involvement of bigger investors in early stage deals has made it tougher for smaller firms to source new deals as the bigger investors are now aggressively trying to close entire rounds by themselves.

The investor said there is an additional competition in the market now: groups of high-profile founders, who tend to collectively back startups.

The investor cited earlier in the story termed these investments as “optionality cheques.” These optionality checks — that usually back second time founders or first time founders who previously worked at a unicorn or soonicorn — started with the Series A crowd such as Sequoia Capital India, Matrix, Lightspeed India Partners, he said. Now, the investor said, Tiger and Falcon / AWI are doing it, too.

There are two implications of these optionality checks, the investor said. “They make life more difficult for microVCs / seed VCs as they cannot compete with the Tigers or Falcons or Series A funds who can cut “smaller” checks with impunity, and perhaps even dilute less.”

But the investor cautioned the founders who are raising such optionality checks. “If the same fund doesn’t back them in the next round, then the negative signal can imperil their chances of raising from other VCs. Second, the excess money that they get can sometimes encourage faster expansion and higher spends.

A survey by InnoVen Capital, results of which were published on Thursday, said that over 80% of the investors it had surveyed said their dealflow for early-stage startups had increased this year, compared to last year.

Over 75% of the respondents in the same survey said the valuations in recent deals were on the “higher side” because of the “intense competition for high quality deals and entry of large established VCs in this space.”

Lightspeed India Partners, best known for its investments in unicorns Oyo Rooms and e-commerce platform Udaan, is in talks to back Vegrow, a startup that partners with farmers; 100ms.live, which operates an eponymous tool to help developers add video conferencing features to their apps, as well as edtech startup Kalaam Labs.

Dyte, which is building a “Stripe for live video calls,” is in talks with Nexus and Sequoia Capital India. Elevation Capital, which is also in talks to invest in VeGrow, is inching closer to investing in FamPay, which offers credit cards to teens at about $150 million valuation. Bangalore-based Chiratae Ventures is in the final stages of talks to invest in AeroLeap and analytics startup Locale.ai.

Fanplay, a platform for social media influencers to monetise via mobile games, has already raised from several American microVCs, but the round hasn’t closed yet. Mumbai-headquartered due diligence and monitoring platform Advarisk has been approached by “several investors” but has yet to close the round.

Trading signals provider Tradex is in talks to raise from Leo Capital. Audio social media app Frnd, radio and podcast aggregator app Kuku FM, and crop management platform Bharatagri are also in advanced stages of talks with investors to raise capital.

Plug and play payments provider Card91 has been approached by several investors, but hasn’t closed the round yet. Tournafest has closed a round from a clutch of angel investors, and so have Easy Eat and Stockgro. Kosh has raised from YC, and VentureSouq among others.

Tech veteran Nandan Nilekani’s firm Fundamentum is in talks to back Bijak, which operates a business-to-business marketplace to trade agricultural commodities, and supply chain startup Reshamandi.

“Early-stage investment activity has proven to be resilient despite the pandemic, with bigger transaction sizes and higher valuations, a clear sign of a maturing early-stage ecosystem,” said Tarana Lalwani, Senior Director at InnoVen Capital India.

03 Jun 2021

Tuesday Capital, formerly Crunchfund, is casting a wide net with its fourth fund

Tuesday Capital, a 10-year-old seed-stage fund that was founded by longtime VC Patrick Gallagher and TechCrunch founder Michael Arrington, has changed considerably over the years. Arrington now leads a crypto hedge fund. Tuesday was formerly known as Crunchfund. Gallagher now runs the outfit with partner Prashant Fonseka, who joined the fund in 2015 as an associate.

Tuesday has also formed a deep relationship over the years with the industrial design shop Frog Design, which is a limited partner in the fund and that sold a portion of its venture portfolio to Tuesday early last year. (Tuesday obtained stakes in nine startups in the deal.)

Perhaps most meaningfully, ten years ago, Tuesday didn’t have stakes in so many portfolio companies. Now that it has backed 600 founders, it has exits to point to and networks to leverage, says Gallagher of why the firm, which recently closed its fourth fund with $30 million, is now investing all over the globe and could be in the market later this year.

Both make a huge difference in a frothy market, where everyone and her brother has become an angel investor — if not a pre-seed fund manager. Indeed, upwards of 30% of Tuesday’s deal flow now comes from referrals and 15% of its newest stakes are in portfolio companies whose founders have spun out of companies that Tuesday backed previously. Among those many portfolio companies is the cloud computing company DigitalOcean, which went public in March; the collaborative software maker Airtable, recently valued by its investors at nearly $6 billion; and the pet care marketplace Rover, set to become publicly traded via a SPAC.

As it happens, the pandemic itself has also changed the firm is unanticipated ways. Though the firm’s early bets included the buy-now-pay-later fintech Kueski in Mexico, for example, it is now seeing even more interesting startups outside the Bay Area because Fonseka has been “living like a nomad” since early last year — and talking with founders en route. (Recent stops include Tulum, Mexico; Costa Rica; Virginia; Miami; and Austin. “We’re not sure he’ll land,” laughs Gallagher. “He does enjoy this lifestyle.”)

Tuesday is also ratcheting up its far-flung bets thanks in part to Frog, which has offices around the globe and often introduces Tuesday to clients.

One recent check, for example, went to Applied XL, a 16-month-old, Brooklyn, N.Y.-based startup that’s developing real-time information systems powered by experts to track the health of people, places and the planet, and which raised $1.5 million in seed funding led by Tuesday, with participation from Frog (which continues to fund the occasional startup off its balance sheet).

What hasn’t changed is the firm’s thinking about its place in the investing universe. While funds tend to get bigger, write larger checks, and lead deals as time passes, Tuesday is content to write initial checks of $250,000 to $550,000 and to be a syndicate partner. While everyone has an angle these days, Tuesday has always been, and continues to be, a generalist fund.

“Our mandate is very broad,” says Gallagher. “Prashant is spending time around digital health. I’ve [long liked] e-commerce and space. But when someone asks, ‘Should we show you a B2B deal? Should we show you vertical SaaS?’ I’m like ‘Yes.’

“Ultimately,” he says, “we love mission-driven founders, whether consumer or enterprise,” and whether in California or as far away as Israel.

Tuesday, which also includes associate David Jee, has now backed 29 startups altogether with its newest fund, including the nine it acquired through Frog Design.

02 Jun 2021

CDK Global buys vehicle the e-commerce platform Roadster for $360 million

Roadster, the Palo Alto-based digital platform that gives dealers tools to sell new and used vehicles online has been acquired for $360 million by retail automotive technology company CDK Global Inc., according to a Securities and Exchange Commission filing.

As part of the all-cash deal, Roadster is now a wholly owned subsidiary. Roadster’s business model has evolved since its founding in 2013. The online sales platform initially hosted dealers’ inventory on its site, but handled the entire sales process with customers. Roadster now works more directly with dealerships by providing its digital retail tools directly to these businesses through its “Express” products.

These digital tools have helped dealerships enter a modern era and serve customers who have become accustomed to completing retail purchases online, particularly in the last year.

“Consumers have shown they are increasingly more willing to purchase big ticket items online, and this trend has quickly accelerated during the pandemic,” said Brian Krzanich, CDK Global’s president and CEO, in a statement. “To meet their expectations, the automotive industry requires integrations of the right technology, data and infrastructure to better connect its online and in-store experiences.”

CDK is known for making the vehicle sales process easier with digital products like Connected Store, a digital quote, loan and payment tool, or Elead CRM, a leads generating software platform. Roadster’s assets will connect CDK to dealer back-end-systems for a more seamless end-to-end sales process.

“Automotive retailing is extremely complex, and the best way to create a truly frictionless, end-to-end buying experience is to fully integrate our technology with the back-end systems that power dealership sales, finance and operations, regardless of provider,” said Andy Moss, Roadster’s founder and CEO, in a statement.

02 Jun 2021

CDK Global buys vehicle the e-commerce platform Roadster for $360 million

Roadster, the Palo Alto-based digital platform that gives dealers tools to sell new and used vehicles online has been acquired for $360 million by retail automotive technology company CDK Global Inc., according to a Securities and Exchange Commission filing.

As part of the all-cash deal, Roadster is now a wholly owned subsidiary. Roadster’s business model has evolved since its founding in 2013. The online sales platform initially hosted dealers’ inventory on its site, but handled the entire sales process with customers. Roadster now works more directly with dealerships by providing its digital retail tools directly to these businesses through its “Express” products.

These digital tools have helped dealerships enter a modern era and serve customers who have become accustomed to completing retail purchases online, particularly in the last year.

“Consumers have shown they are increasingly more willing to purchase big ticket items online, and this trend has quickly accelerated during the pandemic,” said Brian Krzanich, CDK Global’s president and CEO, in a statement. “To meet their expectations, the automotive industry requires integrations of the right technology, data and infrastructure to better connect its online and in-store experiences.”

CDK is known for making the vehicle sales process easier with digital products like Connected Store, a digital quote, loan and payment tool, or Elead CRM, a leads generating software platform. Roadster’s assets will connect CDK to dealer back-end-systems for a more seamless end-to-end sales process.

“Automotive retailing is extremely complex, and the best way to create a truly frictionless, end-to-end buying experience is to fully integrate our technology with the back-end systems that power dealership sales, finance and operations, regardless of provider,” said Andy Moss, Roadster’s founder and CEO, in a statement.

02 Jun 2021

Walmart accidentally unveiled its own bargain-priced FHD streaming stick and 4K player

Walmart accidentally scooped itself by publishing product listings for its own, onn-branded, low-cost Android TV streaming stick to the Walmart.com website ahead of its formal launch, where it was soon spotted, alongside an upcoming 4K streaming device. Both items are officially arriving next week in stores and online, Walmart told TechCrunch, but it seems the website revealed them a bit earlier than planned.

The entry-level device streaming stick had been leaked earlier this year thanks to its FCC listing, but its online listing caught people’s eye thanks to its almost absurdly low price point of just $24.88 — a figure that rivals or even undercuts other streaming sticks on the market, including some from Walmart’s partner, Roku.

Roku today makes a product line of Walmart exclusives, where its cheapest player is the Roku Express 4K at $34.99, currently. Otherwise, Roku’s most affordable streaming player is the Roku Express, at $24.99. Google’s entry-level Chromecast, meanwhile, is $29.99, and Amazon’s cheapest Fire TV stick is the Fire TV Stick Lite at $24.99.

The Walmart streaming stick, which is published under the retailer’s onn electronics brand, falls in line with the specifications you’d expect to find on a low-cost device like this. It support FHD (Full HD, meaning 1080p), Dolby Audio, and ships with an Android TV-style remote (with batteries included), 1 HDMI Extender, AC adapter, and 1 USB to Micro-USB cable.

Image Credits: Walmart

The system itself is powered by Android TV, which offers an easy way for consumers to turn a regular TV into a smart TV with access to streaming apps, voice control, and the ability to “cast” content like photos, video and music to the TV. Device owners can also ask Google Assistant to control their TV with their voice, and access over 700,000 movies and TV shows from the Android TV interface.

The included remote offers a Google Assistant button and dedicated buttons for YouTube, Netflix, Disney+ and HBO Max.

The stick may not be the sort of thing you’d use in your living room for your big screen, but may make sense to add to another, less important TV — like the one in the kid’s room or guest room — where having the top specs isn’t as essential.

Meanwhile, Walmart is addressing the higher-end of the streaming market with its new 4K Android TV streamer the $29.88 Onn UHD Streaming Device, also published ahead of schedule.

Image Credits: Walmart

The overall concept here is the same, but offers an affordable upgrade to 4K streaming.

The retailer’s onn brand today carries a range of devices, including TVs, headphones, portable speakers, tablets, and other accessories. Roku has also produced lower-cost versions of its new Smart Soundbar and Wireless Subwoofer for Walmart under the onn brand, too.

Walmart confirmed the new streaming devices are preparing to launch in stores and online in the retailer’s full assortment starting next week. Despite the website saying only a few devices are in stock or are out of stock, Walmart assures us there is, in fact, plenty of inventory available. These are not considered “test” items.

The company offered the following official specs for the new devices:

Streaming Stick

  • Android TV OS
  • Use built-in Chromecast to cast Chromecast-compatible apps to your TV
  • Streams up to Full HD resolution with Dolby Audio support
  • Built-in Google Assistant to control the TV and search for content
  • Access favorite streaming apps like Netflix, Youtube, Disney+, HBOMax, Hulu, Prime Video, and more
  • WiFi: 2.4 GHz/ 5Ghz 802.11 a/b/g/n/ac
  • Input: AC 100-240V, 50/60Hz, Output: DC 5V/1A

Comes with:

  • 1FHD TV Streaming Stick
  • 1 Remote control (batteries included)
  • 1HDMI Extender
  • 1 AC adapter
  • 1 USB to Micro-USB cable 4.88 ft.
  • Quick start guide

4K Streaming Device

  • Android TV OS
  • Use built in Chromecast to cast Chromecast compatible apps to your TV
  • Streams up to 4K ultra high-def resolution with Dolby Audio Support
  • Built-in Google Assistant to control the TV and search for content
  • Access favorite streaming apps like Netflix, Youtube, Disney+, HBOMax, Hulu, Prime Video, and more
  • WiFi: 2.4/5GHx 802.11 a/b/g/n/ac MIMO
  • Input: AC 100-240V, 50/60Hz, 250mA MAX; Output: DC 5V/1A