Year: 2019

12 Jul 2019

SpaceX targets Tuesday for Starhopper demo rocket hover test

SpaceX is preparing for a key test in development of its next-generation Starship spacecraft, with a target of performing a ‘hover’ demo of its ‘Starhopper’ prototype rocket on Tuesday next week. The test will be the first time the rocket attempts liftoff with the new Raptor engine SpaceX is designing to succeed the Merlins used in its current Falcon 9 and Falcon Heavy rockets.

The hover test will involve getting the Starhopper off the ground to a height of about 20 meters, which is nowhere near high enough to prove its ability to launch things into space, but which is a key step in the development of both the Raptor engine and the reusable Starship spacecraft, which is the cornerstone of SpaceX’s ambitious plans to develop human presence in space, and eventually establish a colony on Mars.

SpaceX CEO Elon Musk noted that this first untethered test flight will also involve moving the Starhopper sideways, and that the company will hopefully also be able to launch the first version of its Starship spacecraft in just “a few months,” with a target altitude of around 20 km (around 65,600 feet). Note that Musk’s timelines tend to be highly optimistic, so adjust your expectations accordingly.

In April, Starhopper performed a tethered test, which took place near its Texas development facility, lasted all of two seconds, and followed quickly on the heels of an earlier quick ignition test of the Raptor engine firing on Starhopper for them first time.

Musk also previously said that the company is planning a more formal presentation of Starship, and that we could see this as early as later this month. This would be a chance for SpaceX (and presumably its CEO) to more fully articulate its plans for getting Starship operational, and what it hopes to accomplish once it does.

12 Jul 2019

WPP sells 60% of market research giant Kantar to Bain, valuing Kantar at $4B

Some M&A is afoot in the world of market research and analysis: WPP today announced that it would sell 60% of Kantar — the firm that provides stats and insights on how consumers buy and think of products in services in areas like technology, media, health and more (we’ve written many a story on TechCrunch citing Kantar figures) — to Bain Capital, the private equity firm. The all-cash transaction is expected to net Kantar $3.1B — minus tax and continuing investments that it will make in Kantar after the deal — and it values Kantar at $4 billion (or £3.2 billion), London-based WPP said.

The deal is a biggie that caps off months of speculation, after WPP announced in October 2018 that it planned to look for an outside investor to take a stake in Kantar, in part to raise some revenue from the transaction, and in part to have fresh investment in the operation. The plan had always been for WPP to keep a stake, since there are a lot of areas where Kantar works with other parts of WPP, one of the world’s biggest advertising agencies.

Others who had been interested in buying the stake reportedly also included CVC, Apollo and Platinum.

The partial divestment underscores both how WPP has been reorganising and redefining itself in the wake of the departure of its longtime CEO and figurehead Martin Sorrell last year, who resigned under a cloud of controversy.

Mark Read, who took over as CEO in the wake of that, has taken a different approach when it comes to M&A, in part to offset sluggish growth, and this is one product of that.

“Kantar is a great business and we look forward to working with Bain Capital to unlock its full potential. As a strategic partner and shareholder in Kantar, WPP will continue to benefit from its future growth while our clients continue to benefit from its services and capabilities,” Read said in a statement. “I would like to thank [Kantar CEO] Eric Salama, his team and everyone at Kantar for their tremendous contribution to WPP – a contribution that will continue as we develop the business together. This transaction creates value for WPP shareholders and further simplifies our company. With a much stronger balance sheet and a return of approximately 8% of our current market value to shareholders planned, we are making good progress with our transformation.”

As ever more of our media consumption moves to digital platforms, companies like Kantar that have been built to track that activity have had an opportunity to growth their positioning and relevance to the bigger picture of how media is used.

Others that compete against it in this area include Nielsen and comScore. The latter has had a more challenging time of it, however, with a sizeable amount of corporate upheaval and a tumbling stock price: it recently announced that it would be raising up to $50 million to rebuild and recapitalise its business.

“Our new ownership structure presents a great opportunity for Kantar, our employees and our clients. In Bain Capital we have a partner who shares our ambition, brings relevant expertise and – with WPP – can help us accelerate our growth and impact for clients,” said Salama, in . “We are focused on delivering ‘human understanding at scale and speed’ and the ‘best of Kantar’ more consistently. We will do so by investing more in talent and by becoming a more technology-driven solutions provider.”

It’s not clear whether Bain was chosen as the highest bidder, or because it looked like the best partner for the deal in terms of common strategic goals, or a combination of both.

In any case, the plan will be to expand the business through more investments and acquisitions.

“Kantar is a market leader in many areas and we are excited to be partnering with its management team and WPP to build on this remarkable platform for growth,” said Luca Bassi, an MD at Bain Capital Private Equity, in a statement. “We see many opportunities for expansion and will invest in technology to expand the company’s capabilities and reinforce its global leading position.”

“We believe that we are well-positioned to support Kantar, alongside WPP, in driving forward the business in a rapidly changing industry,” added Christophe Jacobs van Merlen, another MD. “Our deep sector knowledge, operational expertise and strong track record of partnering with management teams to accelerate growth gives us confidence that we can help Kantar grow both organically and by acquisition.”

Other tech/media holdings in the Bain Capital portfolio include I Heart Media and ADK, an Asian ad agency.

12 Jul 2019

VW invests $2.6 billion in self-driving startup Argo AI as part of Ford alliance

VW Group is investing $2.6 billion in capital and assets into Argo AI, the Pittsburgh-based autonomous vehicle startup that burst onto the scene two years ago with $1 billion in backing from Ford.

The deal, which has been rumored for months, is part of a broader alliance between VW Group and Ford that covers autonomous and electric vehicles.

The Argo piece of this tie-up involves more than just an injection of capital, in return for a stake in the startup and board seats. It turns Argo into a global company, or at least one with operations in U.S. and Europe. And it instantly boosts its staff by 40%.

The deal

VW has committed $1 billion in capital into the startup and also will purchase Argo AI shares from Ford for $500 million over three years. Ford will invest the remaining $600 million of its previously announced $1 billion cash commitment in Argo AI.

VW is also handing over Autonomous Intelligent Driving, the self-driving subsidiary that was launched just two years ago to develop autonomous vehicle technology for the Volkswagen Group. AID is valued at $1.6 billion.

The Munich-based AID team will become Argo’s European headquarters, a move that will expand its staff 40% to more than 700 employees.

The deal raises Argo’s valuation to more than $7 billion. Despite the extra contribution of AID, Ford and VW Group will hold equal stakes in Argo. The remaining equity has been set aside for employees, the companies said Friday. The deal is still subject to the approval of regulators.

Argo AI is developing the virtual driver system and high-definition maps designed for Ford’s self-driving vehicles.

Argo will treat VW and Ford as separate customers. This means Volkswagen and Ford will independently integrate Argo AI’s self-driving systems into its own purpose-built vehicles. Argo AI’s focus remains on delivering a SAE Level 4-capable SDS to be applied for ride sharing and goods delivery services in dense urban areas.

“Our agreement with Volkswagen positions us as a technology platform company, expands the potential
geography for deployment and will further fuel our product development,” Argo AI CEO and co-founder Bryan Salesky said in a blog post making the announcement.

12 Jul 2019

Ford and Volkswagen team up on EVs, with Ford the first outside automaker to use VW’s MEB platform

Automakers Ford and Volkswagen have announced a partnership today that covers a number of areas, including autonomy (via a new investment by VW in Argo AI) and collaboration on development of electric vehicles. This EV tie-up will see Ford use Volkswagen’s MEB platform, which it’s using as the core of its forthcoming line of consumer electric vehicles, to develop “at least one” fully electric car for the European market that’s designed to be produced and sold at scale.

Volkswagen’s MEB is a big bet by the German automaker, meant to provide for all-electric models what the MQB platform before it did for the automaker’s internal combustion engine cars. The idea behind these platforms is that they are modular and flexible enough to cover a range of different vehicle types, while ensuring that there’s enough of a repeatable core that the cost of redevelopment from model to model is greatly decreased.

The MEB platform is already planned for use across a number of announced vehicles to be released by VW and VW-group automakers, including Audi, SEAT, Skoda and more between 2019 and 2023. Ford will be the first announced automaker outside of the Volkswagen Group to make use of the MEB. The automakers specify that their are only concrete plans for one model at the moment, but the option to expand that to more pending how that initial collaboration goes is baked into the deal.

Ford also plans to deliver over 600,000 cars for the European market based on the MEB architecture over the course of six years for the first model alone, and the automakers note in a press release that there are considerations for a second Ford model based on the platform to be developed. Ford says in the release that this is just part of its overall, ongoing commitment to EVs, and that its work on crossover and other imported U.S. market models including Mustang and Exploer for Europe will continue. Both automakers will also remain independently and separately owned.

The general details of a partnership between the two automakers was reported as in the works by Reuters earlier this month, but is now confirmed and official by both automakers.

12 Jul 2019

City Pantry, the UK corporate catering marketplace, has been acquired by Just Eat for £16M

City Pantry, the office catering marketplace that lets you order in food for staff, company events and meetings, has been acquired by takeout marketplace and delivery giant Just Eat.

The price is described as an initial cash offering of £16 million, with a possible further payout due if City Pantry achieves agreed operational and financial targets over the next three years.

The premise of the acquisition is to enable consumer-focused Just Eat to further expand into the U.K. corporate catering market by leveraging City Pantry’s brand, technology and sector knowledge. City Pantry claims over 1,000 monthly corporate customers.

Founded by Stuart Sunderland in 2013, City Pantry set out to improve the catering options available to companies in London. Its marketplace connects local caterers to businesses who need quality food delivered to their offices or to cover events, meetings and regular team meals.

When the startup first launched, Sunderland viewed its main competitors as traditional corporate caterers, sandwich retailers, pizza delivery places, and to a lesser extent, the newer breed of restaurant delivery companies such as Just Eat, Deliveroo and Uber’s UberEATs. However, as mindshare of these services has grown, it is likely that consumer and corporate catering has increasingly encroached on one another.

In this context, Just Eat’s acquisition of City Pantry makes a lot of sense for what is a relatively low price to gain a stronger foothold in the corporate market. Given that publicly-listed Just Eat is coming under increasing pressure from Deliveroo and UberEATs, it is also smart to demonstrate continuing momentum to the public markets. Small incremental acquisitions like this are a tried and tested way of doing so.

City Pantry is thought to have last raised funding in early 2018: a £4 million round led by Octopus Investments, with participating from Newable Private Investing. The startup’s other backers included Angel CoFund, and The London Co Investment fund (both of which are part-funded by U.K. tax-payer money), and various angels. City Pantry was also a graduate of retail startup accelerator TrueStart.

In a statement issued to TechCrunch, Tim Mills, Investment Director of the Angel CoFund, comments:

“This deal is credit to founder Stuart Sunderland and his team for recognising a need for quality of choice in the corporate catering market and building a marketplace that has been adopted by restaurants and corporates alike. The team has successfully grown the business in the U.K. and demonstrated the commercial opportunity in the B2B market, which is what has made it such an attractive investment for Just Eat. The acquisition is a great opportunity for the company to continue to scale beyond the U.K., with Just Eat opening up new markets for the business. City Pantry has achieved a lot in the past four years and delivered a good return for investors, I look forward to seeing the team reach new heights with Just Eat.”

Adds Peter Duffy, Interim CEO of Just Eat, in a statement:

“Working with City Pantry to accelerate its mission to improve and modernise the workplace dining experience is a great opportunity for Just Eat. It’s the right time for us to enter the corporate market and expand our offering.
“City Pantry has a well-established business, fantastic expertise and an entrepreneurial spirit that matches our own. We look forward to bringing the company into the Just Eat family and working with them to grow in the UK and internationally in this exciting and dynamic market.”

12 Jul 2019

Kencko chugs down $3.4M to help you get more fruit and vegetables in your diet

Kencko, a company that wants to help people eat more fruit and vegetables in their daily life, is entering feast mode after it announced a $3.4 million seed round for growth and product development.

We profiled the company last year, but — for those who missed it — Kencko develops plant-based snacks to help people eat healthy without having to suffer the pain of eating horrible tasting food or other extreme eating. That’s to say that its fruit drinks, the company’s first product, include the pulp and vitamins absent in pressed juice but come in a convenient sachet that has been flash-frozen and slow-dried to retain all the goodness. The company says that each packet, which is 20g and mixes with water, contains two of the five-a-day recommendation for fruit and vegetable servings.

Right now, Kencko — which means health in Japanese — is selling the fruit drink with six different flavor options. Founder and CEO Tomás Froes said the plan is to add as many as half a dozen new options before this year is out. Also coming are two new products that, like the drinks, are made from 100% organic fruits and vegetables to, again, make it easy and tasty to eat healthily.

Beyond products, Kencko is also using the new capital to develop its direct-to-consumer strategy. A big focus of that is its mobile app which is currently in beta with early customers but will get a full launch this year, according to Froes.

Kencko products are sold in units but also as a subscription, and that bundle will include a personal nutritionist — from Kencko’s in-house team — who will use data collected in the app to help customers personalize their diet and approach to health. Further down the line, that may include face-to-face appointments in parts of the U.S. and remote-based sessions, added Froes — who runs the 25-person company with co-founder and CBD Ricardo Vice Santos.

Kencko is focused on the U.S. and Canada but it is available worldwide. Customers can buy the fruit drink through a $16 three-day-trial pack, or more committed packages of 20 and 60 sachets, which cost $60 and $150, respectively.

Froes became a vegan after being diagnosed with acute gastritis. He was inspired to start the company in 2017 after a 90% fruit and vegetable diet cleared the condition without medicine — a doctor had previously told him that he would need to be treated with a cocktail of pills for the rest of his life.

kencko box20

Now, with plant-based brands like Impossible Foods and Beyond Meat booming and increased media coverage of the science and sustainability of food, Froes believes interest in healthy diet options has never been higher.

“There is demand for more transparency and knowledge on ingredients,” he explained in an interview. “The past few years have sparked a completely new revolution around food.”

The investment came from NextView Ventures, LocalGlobe, Kairos Ventures, Techstars, Max Ventures and other unnamed backers. Kencko took part in Techstar’s London accelerator last year.

12 Jul 2019

AI smokes 5 poker champs at a time in no-limit Hold’em with ‘ruthless consistency’

The machines have proven their superiority in one-on-one games like chess and go, and even poker — but in complex multiplayer versions of the card game humans have retained their edge… until now. An evolution of the last AI agent to flummox poker pros individually is now decisively beating them in championship-style 6-person game.

As documented in a paper published in the journal Science today, the CMU/Facebook collaboration they call Pluribus reliably beats five professional poker players in the same game, or one pro pitted against five independent copies of itself. It’s a major leap forward in capability for the machines, and amazingly is also far more efficient than previous agents as well.

One-on-one poker is a weird game, and not a simple one, but the zero-sum nature of it (whatever you lose, the other player gets) makes it susceptible to certain strategies in which computer able to calculate out far enough can put itself at an advantage. But add four more players into the mix and things get real complex, real fast.

With six players, the possibilities for hands, bets, and possible outcomes are so numerous that it is effectively impossible to account for all of them, especially in a minute or less. It’d be like trying to exhaustively document every grain of sand on a beach between waves.

Yet over 10,000 hands played with champions, Pluribus managed to win money at a steady rate, exposing no weaknesses or habits that its opponents could take advantage of. What’s the secret? Consistent randomness.

Even computers have regrets

Pluribus was trained, like many game-playing AI agents these days, not by studying how humans play but by playing against itself. At the beginning this is probably like watching kids, or for that matter me, play poker — constant mistakes, but at least the AI and the kids learn from them.

The training program used something called Monte Carlo counterfactual regret minimization. Sounds like when you have whiskey for breakfast after losing your shirt at the casino, and in a way it is — machine learning style.

Regret minimization just means that when the system would finish a hand (against itself, remember), it would then play that hand out again in different ways, exploring what might have happened had it checked here instead of raised, folded instead of called, and so on. (Since it didn’t really happen, it’s counterfactual.)

A Monte Carlo tree is a way of organizing and evaluating lots of possibilities, akin to climbing a tree of them branch by branch and noting the quality of each leaf you find, then picking the best one once you think you’ve climbed enough.

If you do it ahead of time (this is done in chess, for instance) you’re looking for the best move to choose from. But if you combine it with the regret function, you’re looking through a catalog of possible ways the game could have gone and observing which would have had the best outcome.

So Monte Carlo counterfactual regret minimization is just a way of systematically investigating what might have happened if the computer had acted differently, and adjusting its model of how to play accordingly.

traverserj

The game originall played out as you see on the left, with a loss. But the engine explores other avenues where it might have done better.

Of course the number of games is nigh-infinite if you want to consider what would happen if you had bet $101 rather than $100, or you would have won that big hand if you’d had an eight kicker instead of a seven. Therein also lies nigh-infinite regret, the kind that keeps you in bed in your hotel room until past lunch.

The truth is these minor changes matter so seldom that the possibility can basically be ignored entirely. It will never really matter that you bet an extra buck — so any bet within, say, 70 and 130 can be considered exactly the same by the computer. Same with cards — whether the jack is a heart or a spade doesn’t matter except in very specific (and usually obvious) situations, so 99.999 percent of the time the hands can be considered equivalent.

This “abstraction” of gameplay sequences and “bucketing” of possibilities greatly reduces the possibilities Pluribus has to consider. It also helps keep the calculation load low; Pluribus was trained on a relatively ordinary 64-core server rack over about a week, while other models might take processor-years in high-power clusters. It even runs on a (admittedly beefy) rig with two CPUs and 128 gigs of RAM.

Random like a fox

The training produces what the team calls a “blueprint” for how to play that’s fundamentally strong and would probably beat plenty of players. But a weakness of AI models is that they develop tendencies that can be detected and exploited.

In Facebook’s writeup of Pluribus, it provides the example of two computers playing rock-paper-scissors. One picks randomly while the other always picks rock. Theoretically they’d both win the same amount of games. But if the computer tried the all-rock strategy on a human, it would start losing with a quickness and never stop.

As a simple example in poker, maybe a particular series of bets always makes the computer go all in regardless of its hand. If a player can spot that series, they can take the computer to town any time they like. Finding and preventing ruts like these is important to creating a game-playing agent that can beat resourceful and observant humans.

To do this Pluribus does a couple things. First, it has modified versions of its blueprint to put into play should the game lean towards folding, calling, or raising. Different strategies for different games mean it’s less predictable, and it can switch in a minute should the bet patterns change and the hand go from a calling to a bluffing one.

It also engages in a short but comprehensive introspective search looking at how it would play if it had every other hand, from a big nothing up to a straight flush, and how it would bet. It then picks its bet in the context of all those, careful to do so in such a way that it doesn’t point to any one in particular. Given the same hand and same play again, Pluribus wouldn’t choose the same bet, but rather vary it to remain unpredictable.

These strategies contribute to the “consistent randomness” I alluded to earlier, and which were a part of the model’s ability to slowly but reliably put some of the best players in the world.

The human’s lament

There are too many hands to point to a particular one or ten that indicate the power Pluribus was bringing to bear on the game. Poker is a game of skill, luck, and determination, and one where winners emerge after only dozens or hundreds of hands.

And here it must be said that the experimental setup is not entirely reflective of an ordinary 6-person poker game. Unlike a real game, chip counts are not maintained as an ongoing total — for every hand, each player was given 10,000 chips to use as they pleased, and win or lose they were given 10,000 in the next hand as well.

interface

The interface used to play poker with Pluribus. Fancy!

Obviously this rather limits the long-term strategies possible, and indeed “the bot was not looking for weaknesses in its opponents that it could exploit,” said Facebook AI research scientist Noam Brown. Truly Pluribus was living in the moment the way few humans can.

But simply because it was not basing its play on long-term observations of opponents’ individual habits or styles does not mean that its strategy was shallow. On the contrary, it is arguably more impressive, and casts the game in a different light, that a winning strategy exists that does not rely on behavioral cues or exploitation of individual weaknesses.

The pros who had their lunch money taken by the implacable Pluribus were good sports, however. They praised the system’s high level play, its validation of existing techniques, and inventive use of new ones. Here’s a selection of laments from the fallen humans:

I was one of the earliest players to test the bot so I got to see its earlier versions. The bot went from being a beatable mediocre player to competing with the best players in the world in a few weeks. Its major strength is its ability to use mixed strategies. That’s the same thing that humans try to do. It’s a matter of execution for humans — to do this in a perfectly random way and to do so consistently. It was also satisfying to see that a lot of the strategies the bot employs are things that we do already in poker at the highest level. To have your strategies more or less confirmed as correct by a supercomputer is a good feeling. -Darren Elias

It was incredibly fascinating getting to play against the poker bot and seeing some of the strategies it chose. There were several plays that humans simply are not making at all, especially relating to its bet sizing. -Michael ‘Gags’ Gagliano

Whenever playing the bot, I feel like I pick up something new to incorporate into my game. As humans I think we tend to oversimplify the game for ourselves, making strategies easier to adopt and remember. The bot doesn’t take any of these short cuts and has an immensely complicated/balanced game tree for every decision. -Jimmy Chou

In a game that will, more often than not, reward you when you exhibit mental discipline, focus, and consistency, and certainly punish you when you lack any of the three, competing for hours on end against an AI bot that obviously doesn’t have to worry about these shortcomings is a grueling task. The technicalities and deep intricacies of the AI bot’s poker ability was remarkable, but what I underestimated was its most transparent strength – its relentless consistency. -Sean Ruane

Beating humans at poker is just the start. As good a player as it is, Pluribus is more importantly a demonstration that an AI agent can achieve superhuman performance at something as complicated as 6-player poker.

“Many real-world interactions, such as financial markets, auctions, and traffic navigation, can similarly be modeled as multi-agent interactions with limited communication and collusion among participants,” writes Facebook in its blog.

Yes, and war.

12 Jul 2019

Hayabusa2 lands on an asteroid and sends back amazing pictures to prove it

Japan’s Hayabusa2 mission to the asteroid Ryugu is an ambitious one to begin with, and the team recently made the decision to up the stakes with a second touchdown on the space rock’s surface. Not only did all go as planned, but we now have the best shots of an asteroid’s surface ever to be sent back to Earth.

Hayabusa2 is a very, very cool mission. The basic idea is this:

  1. Fly to nearby asteroid
  2. Land and sample the surface
  3. Blast a crater into it with a space gun
  4. Land and sample the crater
  5. Send the resulting samples back to Earth

Fabulous, right? And the intrepid spacecraft has just completed step 4 earlier today, touching down and snapping some amazing pictures while it did its science. This one was taken at the very moment it hit the surface:

hayabusa ryugu 1There was no guarantee this would happen, the JAXA team running the Hayabusa2 mission noted in a recent blog post. Any number of things could have resulted in a second touchdown being either too risky or not worth the trouble. Fortunately they concluded that the risk was acceptable and that this would be an important feat in more ways than one.

The previous sample was taken from the undisturbed surface of Ryugu, more or less as it’s been for many years. But then came the space gun — a 2-kilogram copper bullet propelled by a shaped explosion to some 4,400 miles per hour. It made a crater, all right! The probe flew clear around to the other side of the asteroid so it wouldn’t be hit by any debris.

What was exposed is a surface that has never been sampled before by human or robot hands — the soft underbelly of an asteroid. It could tell us much, which is why the team decided to go for it. That and it’s just fundamentally awesome and historic.

hayabusa ryugu 2In a brief update, JAXA provided a handful of pictures of the successful touchdown: 4 seconds before, the moment of impact, and 4 seconds after. It doesn’t stay for long, more bounces off the surface than “lands.” I assembled those into the gif you see above. A couple other shots show the area before the craft descended.

There isn’t much more information than this for now, as a more detailed breakdown will follow, the Hayabusa2 mission site explains. For now just savor the look on the team’s faces after this amazing feat:

hya

12 Jul 2019

Steam Labs lets you peek into Valve’s experimental projects

Like most companies, much of what Valve (the company behind the hugely popular Steam game store) tinkers with behind the scenes never sees the light of day. Concepts are born, torn apart and rebuilt, and sometimes tossed away without anyone outside the company ever seeing a hint of it.

Seems Valve is trying to change that, giving users an opportunity to provide feedback on potential new features before they’re fully baked. The company has just debuted a new project it calls “Steam Labs”, which will give super-early adopters an early peek at concepts that may or may not eventually make it into Valve’s Steam game store.

You can find the new Labs page right here.

The first three “experiments” are all focused around helping users find new games:

  1. Micro Trailers: Six second looping video trailers that start playing when you hover over a game’s in-store graphic
  2. Interactive Recommender: Since the Steam client is used to launch most games you purchase through the Steam store, Valve has a good idea of what you’re playing, and for how long. This experiment takes that data and uses it to find other games you might like based on which ones you’ve played the most. Want something no ones ever heard of? You can filter out the popular stuff, limiting results to just the lesser knowns.
  3. Automatic Show: An automatically generated “shopping channel”-style show of sorts, highlighting footage of the latest releases. In time, they hope to have auto-generated narration that tells you a bit about what you’re seeing; for now, though, it’s mostly just game footage over music.

Valve is quick to point out that all of these experiments are just that — there’s no promising that any of the stuff that hits the Labs will make it all the way to the official client. They also say that even “Steam Labs is itself an experiment”, which will probably change and evolve a bunch over time. If you particularly like/dislike a feature, Valve’s also put up a forum for user comments and suggestions.

Now if someone at Valve could go ahead and classify Half Life 3 as a Steam experiment and give us a look into what the hell is going on there, that’d be great.

12 Jul 2019

The Great Hack was one of the wildest movies I saw at Sundance

The trailer is out for Netflix doc The Great Hack, an early cut of which was screened at Sundance this year. I saw that cut during the fest and it was one of the wildest of a second wave of films trying to make sense of what the hell happened with Facebook and the election. A year ago, the tone was different. It was more shock and awe and impressionist art pieces. The Great Hack is part of a new breed that is making a serious attempt to put things into a narrative that normals can understand.

The film anchors itself mostly on two figures, Parsons School of Design Professor David Caroll and ex-Cambridge Analytica employee and ostensible whistleblower Brittany Kaiser, with a cast of other touchstone figures like Guardian journalist Carole Cadwalladr.

One of the major weaknesses of this kind of story is that it is likely best told in minutes of product meetings and repo commits, rather than attached to human narrative. But that’s not how most humans think and the past ten years have proven that even the people charged with protecting users from these systems have very little idea about how they actually work or how vulnerable they were and continue to be to manipulation. So The Great Hack takes an earnest stab at laying out the basics of how Facebook and other online platforms were manipulated and compromised in order to fuel Cambridge Analytica’s manipulation machine and, by extension, election campaigns and other public sentiment scenarios.

The version I saw did its best to connect these topics with tissue that (mostly, but not always) feels like it is linking the events with human counterparts involved. It does paint some of the journalists and figures in the piece with a bit of a golden brush, and never goes much further than ambivalence when featuring Kaiser, who was by her own admission, right alongside Cambridge Analytica CEO Alexander Nix, (who plays the villain of the piece (IRL as well as in the doc)) through CA’s most controversial period.

But, if you’ve been following the whole saga and reading news obsessively, not much in here is going to feel like brand new information. It is likely, though that there will be plenty that is new to a broader Netflix audience. If they were able to fix some of the pacing issues and land some of the ‘revelations’ with more punch in the final version I think it may have legs.

The doc hits Netflix on July 24th. You should check it out for yourself.